Monthly Archives: July 2010

Just because Bob can, does not mean he should!

One of the great things about being in business today, is that we can get an idea, write it down, click a mouse button and get it in front of thousands of people in seconds.  Better still, we can reach all these people for little more than the cost of our time.  However, instant communications…

Examine all your options

I’ve received quite a few emails recently, from people who want to market a new business venture, even though they have no budget.  Whilst it’s common for new projects to have limited budgets, having zero budget is still thankfully relatively rare.  Several of these emails closed with the statement that they had just 2 options;…

Dell customer service – Not what I was expecting!

I’m about to write a blog post, which I really didn’t expect to be writing.  It’s about my experience ordering a Dell PC and the level of service I received. Dell customer service experience On Saturday 26th June, I ordered a new PC from Dell.  The ordering process was simple and within 10 minutes, I…

Keep clear!

One of the primary reasons that so many small business owners miss out on sales, is that their marketing messages lack clarity.  When it comes to sales, clarity is king.  In fact, one of the oldest sayings in the business is: “A confused mind always says NO!” In other words, if you ask a prospective…

Jim’s Marketing Blog: Now with added vitamins!

You may recall me recently mentioning that I was moving this blog to a new hosting provider?  Traffic into this blog has increased massively over the past 6 months and the time was right to upgrade.  Our new host offers me far greater resources, which will allow this blog to continue growing without being moved…