Monthly Archives: August 2010

Act first, think second, regret third!

If you take a look through the settings on Gmail, there’s a feature which allows you to “undo” the sending of your email and stop the email being delivered.  This feature has been so popular, that last week they announced it has been extended and improved.  It seems a huge number of people send emails…

What type of business are you building right now?

Developing a successful business is challenging enough, when you know precisely what you are working toward.  However, when you are unclear about your commercial end game, you make it massively more difficult to succeed. It’s like setting off on a trip somewhere you’ve never been before, with no directions.  You just end up following whatever…

People are venting but is anyone listening?

When you get bad service from a provider or a product lets you down, what do you do?  Increasingly, people are venting their frustration or anger via social media. For service providers, who care about their customers (which is more than you may think) this presents an opportunity.  Using very simple, freely available tools, they…

What have you got cooking?

In seconds, I can spot a small business that is being marketed without professional help. That’s because there is a recipe, which all struggling small businesses follow, when it comes to marketing.   Here are 3 of the most common examples from the recipe for small business marketing failure: Use a similar approach to marketing and…

The marketing power of ten percent!

If you want to massively increase the number of new clients you attract or the number of sales you make, I would like to introduce you to something I share with my clients.  It’s all about the Power of Ten Percent. Here are 3 things I would like you to consider for a moment: If…

Your Marketing Goldmine is almost ready!

To mark the 2nd anniversary of this blog, I’m about to make it easier for you to find all my best posts, on the areas of marketing and business development that you are most interested in. Think of it as your marketing goldmine! My challenge I was recently thinking about how the typical date order…

Making a passive income from your site, like I do.

One of the many amazing business opportunities open to most people these days, is that our sites / blogs can have all kinds of extremely valuable options added, at little or no cost.  These can open up not only new marketing opportunities, but whole new income streams too! For example, I have an audio program,…

Convert your readers into clients!

Would you like to convert more of your readers into paying clients or customers?  If you would, then this post might be just what you are looking for!  That’s because I am about to tell you one of the most common reasons that sites have poor conversion rates and also, how to fix it. Convert…

Why you may want to publish that ebook after all!

So, you have some really valuable information, which you would like to turn into an ebook.  The thing is, ebooks are usually either free of they cost very little – so you don’t bother.  After all, if you only make the price of a coffee for each one you sell, you need to make a…

Don’t worry – Be happy!

In my experience, happiness is not something you should put off until some point in the future, yet many hard-working business owners do exactly that.  They subconsciously decide to delay their happiness until they have reached a certain financial status or moved into a certain size house or reached some other landmark. They promise themselves…

Business blogging: The “get rich slow” approach!

A successful business blog is a great marketing and communications asset. It’s no surprise then, that so many business owners start blogging.  However, many of them stop blogging after a few months, because they have not seen the kind of results they had hoped for. It’s like a farmer planting her crops and then trying…