One of the many amazing business opportunities open to most people these days, is that our sites / blogs can have all kinds of extremely valuable options added, at little or no cost. These can open up not only new marketing opportunities, but whole new income streams too!
For example, I have an audio program, which is available exclusively from this blog and has earned me a regular income for more than 5 years. The reality is that most people reading this can develop a product, based around their own expertise, and sell it via their site too.
A few ideas:
- You can have a private membership site, where people pay you to access premium content. Your site will deliver your content and process the payments for you.
- You can publish and sell ebooks or audio programs in your area of expertise, via your own online store or shopping cart. Side note: On Sunday I blogged about the increased price of ebooks and why you should consider becoming a publisher. On Monday, Seth Godin announced he is moving exclusively to ebooks!
- If you are a photographer or graphic designer, you can sell your photos or designs direct from your site.
- Trainers, who want to share their expertise with an international audience, can deliver their work direct from their sites, via; video streaming, video or audio downloads or ebooks etc.
The truth is, most service providers will have something from their expertise, which they can develop and market from their sites, producing an additional income stream.
Just as important, these options allow you to make money whilst you sleep; what some people call passive income. They will all require some additional, effective marketing if you want to see some serious income from them. However, if you already have an existing client list, newsletter list or a well read blog, you may be able to hit the ground running.
If you would like to know more, get in touch.
What elements of your business could you transform into a new income stream, via your website / blog?
Jim Connolly can help you grow your business and achieve the breakthrough marketing results your hard work deserves. To find out more, simply click here!
This is very true. It seems to me that if you want to be successful you need to move from the consumer attitude, which is thinking like everyone else and buying what everyone else buys… to a ‘producer’ attitude, where you have your own product, you’ve carved out a niche, people buy products you recommend and you get a cut.
This way you can layer upon layer to your earnings. It’s not simple, but it is worth the time and effort.
This is kind of late to the pass, but I just planned out a (hopefully) source of passive income based around my 6 years (wow…) experience as a blogger.
It won’t be anywhere near complete until next year, but I’m really excited about this idea and the ones that are developing sooner!
Just a reminder that it’s passive long term, but can be a lot of work in the short term to make the ebook, etc, and then market it. Money doesn’t flow in like magic.