As this is my 500th post here, I just wanted to thank a few people (in no particular order,) who have helped me develop the blog. Gregor Spowart: Gregor is a Partner with Mass Media Design and he’s the guy I go to when I need technical assistance here. Chris Brogan: When this blog was…
Monthly Archives: November 2010
The power of flexible thinking
How flexible are you regarding your business, products or services? I ask this because many business owners miss out on great opportunities, through failing to spot the evolving needs of their marketplace. Let me explain. The need for flexibility The multinational Blockbuster video chain, went from being the world’s leading destination for movie rentals to…
Email subscribers: What every blogger ought to know!
Where do you read this blog? If you read it directly from jimsmarketingblog.com or a feed reader, like Google Reader, it’s possible you are wondering why I am even asking the question. You may assume, as many people do, that almost EVERYONE either reads blogs directly from the site of from a feed reader. If…
How NOT to get stuck with your marketing
The worst thing you can do if your car is stuck in the mud, is to accelerate harder and harder. Far from getting you free, it actually gets you deeper in trouble. In the same way, if you are using a form of marketing incorrectly and you decide to “fix it” by pushing it harder…
What everybody ought to know about optimism
How optimistic are you about your business in 2011? Optimism can be a wonderful thing. It’s powerful to look to the future with optimism, knowing that the plans we are working on today are going to help us move closer to our goals or targets. Optimism can also be the by-product of self-delusion. It’s pure…
Show them what you know and who you are!
Someone asked me earlier, about the commercial benefits of writing a blog. I want to quickly share part of my answer with you. It’s based on a comment Chris Brogan left on his blog, when one of his readers asked him if he was as in demand, before he started blogging, as he is today….
How to get massively more word of mouth referrals
Would you like to attract more word of mouth referrals? If you would, here are a few simple questions to help you uncover the way word of mouth referrals work, based on your own experiences. The idea of this post is to show you the process behind a word of mouth referral, so you can…
See how easily you can get more inquiries from your website or blog
Would you like to attract massively more, high quality inquiries from prospective clients? If you would, here are 4 quick tips to get you on track! 1. Make sure your content is focused on your area of expertise The more focused your content is, the easier you make it for people to position YOU in…
A 60 second check, to help you improve your business results
Do you want more from your business in 2011 than you had in 2010? If you do, then I have a quick test for you, which will set you on the right track! On a scale of 1 to 10, where 10 is the highest, I want you to score the following people, who supply…
Work fewer hours, make more money and have more fun!
If you would like to work less, earn more and start enjoying your life more, this is for you. I was just sitting down with my 5 year old son, drawing some pictures and talking about the different things he was creating. He drew his mummy a picture of a butterfly, and was colouring it…
What everybody ought to know about growing a successful business
I had a big, unexpected problem occur earlier. This post is about my reaction to the challenge, and how you can use a similar approach to make better decisions and grow your business! In short: Whenever I’m confronted with a problem, I start by identifying exactly what the challenge is and then, I look for…
