Jim's Marketing Blog

Marketing ideas to help you grow your business

Chris Brogan in blog monetization shocker!

Today’s post is about something I saw on Chris Brogan’s blog.  It left me really curious about the different opinions people have, regarding what is OK, and what is not, when it comes to blog advertising.

[Please note, this post was written in 2011]

Monetizing this blog

This is a commercial blog, which generates 6 figures in income every year for my business.  Because I hardly ever put an affiliate link into my posts, have just 1 sponsor and no ads, the blog gives the impression to many readers that it is just an Aladdin’s Cave of free marketing information; rather than an Aladdin’s Cave of free marketing information, which pays my bills.  Trust me though, Jim’s Marketing Blog is very much a commercial site.

Other bloggers use different monetization approaches.  One of these is Chris Brogan from chrisbrogan.com.  Chris’ blog uses a number of effective monetization models.  These include ads, affiliate links and the promotion of his services.

Chris Brogan: A few extra ads in 1 popular post

I read a post on Chris Brogan’s blog today, where he felt the need to explain why he inserted some additional ads into a blog post he wrote, which he knew would attract a lot of traffic.  He then went on to offer a 2nd version of that post, with the ads removed for people who were offended!

You can see the shocking, original version of the post here.

CAUTION: Contains advertising some people may find useful!

I’m amazed that over a decade into the evolution of blogging, we still have people, who manage to get angry when a blogger does a form of advertising that they don’t like.  In this instance, Chris’ crime against blogging was to insert 4 ads into a very long blog post, which he knew would attract a lot more traffic than his usual posts.  This was a step too far for some of his readers, though many others said they used the opportunity to click his links and make purchases.

I find those very different responses to the same blog post really interesting.

It seems some blog readers want information from blogs for free, but are offended when the blogger offers ads, so that those same readers don’t have to pay!  On the post in question, Chris’ ads were clearly identified (they were banners) and the ads were for products, which he is strongly associated with and which appear on his site all the time.  Other readers saw the exact same post with the ads and were motivated to click and buy.  Same post, totally different response.

Payback?

If we read a blog on a regular basis, which we find useful, surely we should not only welcome the ads, but if they are for something we are thinking of buying, we should click on them too?  Now, if the ads are poorly targeted we will see them as of zero value, so no one will click on them.  The blogger will then either have to remove them, replace them or suffer the consequences.  But when the ads are targeted, they provide us with a way to repay the blogger for all the value they give us for free.

Remember: Free information on blogs is only free to the reader.  The blogger has to invest the time to create the content and the money to ensure it’s on a fast server and properly designed / maintained.

What do you think?

How do you feel about business bloggers monetizing their posts:  Is targeted advertising OK?  What about placing ads directly into blog posts, when you have a post you think will attract a lot of targeted readers?

I’d like to know your opinions on this.  Is it unacceptable to you or do you think it’s OK?

Let’s work together and grow your business. To find out more click here!

Photo: Images of money

JOIN ME!

Jim Connolly

I help small business owners make massively more sales and boost their profits. To see how I can help you and your business, read this.
JOIN ME!

60 Comments

  1. I trust people like Chris and I’m always interested in the ads on his site because he won’t endorse just anyone. You have to earn peoples trust people, and Chris does a great job earning his readers trust.

    Thanks for sharing,

    EC

    • So if the blogger has your trust, the ads are OK because you know the intent and trust the links.

      Thanks for that insight Eric.

  2. I saw that post Jim and was surprised that people were as upset as they were. However we have two mindsets here:

    1. Business people
    2. Blogging people

    When blogging began business people weren’t in it. I too (back in 2007) didn’t see it as a tool of marketing and business, but rather one where we shared personal stories, etc. Those rose colored glasses have been smashed to bits, and rightly so.

    I think the expectation that a blog is going to be free forever is a very bad expectation to have. As you point out, no blog is free in either time or money for the person doing the blogging. Also, Chris has had affiliate offers for a long time, so why did some in a long post suddenly annoy people? Because they had to pay attention to them.

    I’ll just say it like it is – purist blogging is a notion that only applies to those not interested in making money in any way, shape, or form. And if someone says that doesn’t apply to them I call shenanigans right now.

    Also as a side question, does this blog make you 6 figures from your single sponsor or from the services that you’re providing to your clients?

    • Your point is interesting, Robert.

      I wonder if any of the complainers have revenue free blogs or business activities they do without any monetization?

      The revenue I drive thanks to this blog (and it’s fantastic readers) is mainly through sales of services which (ironically) are not even listed here! My marketing service is 2nd largest generator, followed by my audio program and the Headway affiliate box.

      Hope that makes sense?

      Thanks for the comment sir.

      • I wonder the same thing as you about those complainers Jim.

        Thanks for the info about the blog monetization. I thought that might be the case. My blog is in front of my services as well, as is typical of many business people.

        I doubt though that if you link to your services people here would suddenly freak out :)

  3. I think it’s perfectly acceptable. If I buy a magazine, I’m not offended by the ads so why should it be any different when reading a blog.
    I think the readers should be very happy that Chris spent the time and effort providing them with information he thought would be helpful to them. I’m sure the ads were promoting useful products he thought would benefit his readers, should they CHOOSE to buy them. It’s not like he was taking away their free will and forcing them to buy.

    • I love the quote below from your comment, Alison. Wish I had been smart enough to use it in the post:

      “If I buy a magazine, I’m not offended by the ads so why should it be any different when reading a blog.”

      Totally!

  4. Wow, that is just non sense. I had no clue that he changed the post. I actually read that post the first day and saw some comments where “it was so hard to read because of the ads”. Seriously???

    I haven’t even noticed the ads and don’t mind one bit they were there!

    Honestly, Chris should have just discarded comments like those.

    Why do people think they have the right to get everything for free and that we can not monetize our blogs.

    The funny part is that a lot of those are the same ones that are trying to build successful blogs and make money online.

    I personally don’t mind them and have them on my blog. Also, there is a blog run by my favorite blogger ever, where I go to actually purchase stuff. If I can’t find the link to a product I will always e-mail her and ask if she is promoting the product I want so I can buy it.

    I mean I am gonna pay for it anyway, it doesn’t change the price for me, but why not help someone to make a dollar or two off their hard work.

    This is just terrible and I am strongly against those ad-puritans.

    It is like the county I live it. It is a “dry county” meaning no alcohol. Any time they want to change it, the “wise men” say “No, we don’t need alcohol here”. That is the reason the county is dying, no businesses, no restaurants, etc. But guess what, those same wise men are drinking every night in the next county! Go figure….

  5. Jim

    Some good food for thought here.

    My thoughts are that every blogger is 100% free to do whatever they want with regards to ads, monetization, etc on their blog. It’s ‘their’ blog – they call the shots.

    What’s more interesting to me is that Brogan felt compelled to write an ‘ad-less’ version of that post – and that there were readers of his blog that complained that he’d included Ads.

    That seems churlish – especially as there ARE ads on Chris’s site. I’m not a big reader of his – but can’t ever remember going there and not seeing ads/aff links, that kind of stuff.

    I would be REALLY interested in seeing demographic info for those people who complained about the Ads – this is something I’ve found on my bass site. As a rough guideline the under 25 age range (the Napster generation) not only don’t want to pay for anything online, they EXPECT everything to be free.

    I’m happy for those people to access my free content – but I’m just as happy for them to unsubscribe when I send a blatent sale email to my list. I actually feel sorry for them – at some stage the realization that they won’t be able to get all the information they want in life for free is going to be a bitter pill to swallow.

    Paul

    • Hi Paul. As you say, there are always going to be people who expect everything to be free. However, if these are of that mind, I’m thinking that by “losing” them, you don’t really lose much.

      In my experience, people with that gimme-gimme mindset are just as unlikely to share your content as they are to buy it.

      Thanks for the insights sir!

  6. I mean come on really. This is one of the biggest problems with people, cough :) customers. What do they want. For some reason they seem to think all the work that goes into building a business offline and online should be done for free.

    People like Chris Brogan and Jim provide a lot of value from the free stuff alone. They give away a lot of free, and people benefit from it. Why are you signed up to business newsletter in the first place. You have an interest in business! Business is about making a profit. As long as you are doing that in an honest way everybody benefits. So what is so criminal about him being able to make a living and advertise some product or service in an email. In my opinion nothing.

    I subscribe to his blog. I received both versions of the email and when I received the advert free version. I checked the other one out of interest. And it made me laugh. A joke that people seem to get upset. You have a choice. You don’t have to click the add or buy the product if it is not something you value.

    Here is an example. I read a post of Chris’s recently and he said he follows everybody back on Twitter. Now I know it is incorrect because he does not follow me. I tweet him now and again, write about his work and follow what he does. But I get the fact he is running a business and has a high profile, plus it takes a massive amount of time and effort just to manage a small amount of followers. So imagine the time it takes him but he still turns up like clockwork in your inbox for free. And guess what I know because I do have some followers and follow some people and it is very time intensive to do it in the right way. :)

    I don’t let it upset me or bruise my ego that he does not tweet out my posts, respond to my tweets or follow me. Just get on it with it. He still gives me value most of the time and guess what it cost nothing :) Once I find a product and service he sells that I am ready to purchase I will buy it. He knows what he is doing. And I value the way he does it. But I don’t agree with everything he does but advertising should not be something anybody who reads his newsletter should get upset about. It is that simple. For me anyways. But you can try to convince me otherwise. I can be influenced. :)

    I wrote about some of these issues recently. I encourage you to read the post. See the link at the bottom of this comment. It may be useful. And Chris if you read this. Make sure you follow me on Twitter because I am going to be really upset if you don’t and while you are at it tweet out my posts too. And Yes. I have just “advertised” the fact I have a blog. I am trying to build a business whilst giving away something you may find valuable or not as the case may be. Your Choice. Jim actually provides the opportunity for people who read this blog with the option of including a link to posts when they leave a comment. And that is a great way to build relationships with people that might eventually buy a product or service or promote what he does. It is called building a long term sustainable relationship.

    Sorry got a bit Rant-y there :) Hope the grammar tautology police don’t get me.

    Hat tip for the free insight.

    Respect Jim :)

    • Hi Kenny. Rants are fine – I bet your blood pressure’s a lot lower now ;)

      Business is indeed about making a profit, otherwise there’s no business. If your favourite blogger ends up taking a job because he or she failed to effectively monetize their site, the site stops.

      What is very apparent, is that we each have a different idea as to what is, and is not, acceptable.

  7. It’s simple. If you consistently deliver me value I’m going to read your blog regardless of ads, or not. Hell, I may even appreciate the ads.

    I agree w/ Robert Dempsey when he offered (above), “I think the expectation that a blog is going to be free forever is a very bad expectation to have”. Reading a great blog post is no different to me than reading a great article in ‘Fast Company’ where ads are necessary.

    A great blogger deserves to get paid for her blog. Jim, you’re right when you stated that there’s time and money necessary to deliver a blog. For me, or anyone else, to EXPECT a blog to be ad-free is ridiculous.

    Jim, I also have he same question Robert has about your blog revenue stream. Is it profitable from one ad alone?

    Thank you for this blog posting.

    • Hi David.

      “If you consistently deliver me value I’m going to read your blog regardless of ads, or not. Hell, I may even appreciate the ads.”

      I see it very similar to that.

      I answered Robert’s question in a reply to his comment, just a little further up these comments.

      Thanks for the kind words, sir!

  8. IMO, it’s silly that people would get offended over seeing ads on a blog. People have the power to choose what we do or don’t do — and they can choose to not click on banner ads or text links.

    It takes a lot of time and concerted effort to write and maintain a quality blog — time a writer/blogger should be compensated for. The compensation doesn’t have to be money, it could simply come from building a following of readers. But if the blog is part of a business (or is the business) then the compensation is money. This is nothing different that watching TV.

    I too am surprised that Chris bent to complaints and posted another, non-ad article. The simple fact is that you can’t please everyone. And if the people reading his blog are offended by the ads or don’t understand that his blog is part of his business, then they don’t have to read it.

    • Hi Kristof. I like your comment about the similarity between blog ads and watching TV. I’m going to have to remember that! Thanks for your feedback.

  9. We all have the right to earn a living. It is foolish to think that big companies can make money, but that individuals who aren’t employees of big companies should tastefully starve to death. If you don’t like a blog for any reason, then stay away and read other blogs.

  10. Agree with Kristof. Not sure why people complain. They can ignore links or just stop reading. I assume this people also complain for Google sponsored links.

  11. Funny, Jim… when I read Chris’s post the other day, I didn’t even notice the ads. Maybe some people just can’t resist the temptation to find something to bitch about. I guess I’ll have to be more attentive – surely I’d be happier if I could complain about the ad density on a site that freely offers so much value. Better that than enjoy the shared wisdom, right?

    Personally, I don’t monetize my blog. Yet. Maybe one of these days, I will.

    I’d like to think that regardless, I’ll still offer some value to my readers. And since I don’t charge admission, I’d feel I was being abusive if I expected my readers to make my content decisions for me.

    • Thanks for the feedback, Doc.

      I notice that although you say you don’t monetize your blog and there are no ads on your site, you have a sales page (like I do here), which markets your services.

      There are many ways to monetize a blog. Ads and affiliate links are just a couple.

  12. I’m so glad that you addressed this!

    I was stunned at the whining, after Brogan has dedicated the time to research and create over 8000 helpful posts.

    Loved these comments on CB:

    http://www.chrisbrogan.com/googleplus50/#comment-242254106

    http://www.chrisbrogan.com/ad-free-google-plus-50/#comment-242251827

  13. People are being silly complaining because of the ads. Yet I know I read lots of blog comments where people say they hate going to blogs that have a lot of advertising on them. Seems those same people aren’t as upset with terrible comment systems or those popups that ask people to subscribe to a newsletter; those are my biggest peeves.

    You and other people commenting here are absolutely correct; there’s nothing wrong with anyone making money off their blog as long as they’re being original and offering something people want to read. Wow…

  14. Chris Brogan is human, and that means two things (at least to my mind, and I’m just speculating here..)

    1. He cares about what people think & although I know little about him, I do know he has been seriously criticized for monetizing his blog in the past.

    2. He needs to feed his family.

    When you combine these two competing cares/concerns you get, well.. two blog posts.

    I dream of a world where we can all be proud of our offers and strategies for monetization.

    Thanks, Jim.

    • Hi there Kelly.

      There has been a lot of criticism aimed at Chris for an apparent recent increase in the amount of ads he’s using. I believe it’s 100% down to him (or any blogger) regarding the use of ads / affiliates. We all have the ability to look at our stats and see how our behaviour is impacting traffic and engagement. We also have access to our bank accounts, to see if what we are doing is making financial sense too. If everything stacks up, yet we are pissing off a small minority who want everything for free, that’s life.

      Thanks for the comment!

      • Chris has been increasing the number of ads over the past few months. But to add to your point Jim, the more people you attract the more people you’re going to piss off. Chris has tens of thousands (probably more) paying attention to him. It was only a matter of time that people began voicing a dissenting opinion. I’m sure it will continue.

        • Hi there Robert.

          What is there for those people to be pissed off about? I’m hoping they are not hypocritical enough to think it’s fine for their TV stations, radio stations and newspapers to have ads and that they complain to them too, for ad free, no charge content. If they did that people would call them insane. If a successful blogger does it, he gets name calling.

          • I’m not suggesting they have a valid reason to be upset, in fact I say they don’t. It’s their choice to read the blog or not, to see the advertising there or not. I’m simply saying it was a matter of time before someone started to complain. And I think you’re hoping against hope there Jim. As I said in another comment, it’s incorrect expectations on the part of the reader. And in Chris’ specific instance, he’s been very forward about all the affiliate and other offers he places on his site.

            • It’s interesting that on sites I love, like Techcrunch, there are DOZENS of ads everywhere: No complaints. I just checked and there are 15, (yes fifteen) ads on their homepage alone!

              I wonder why it’s OK for them?

              • That’s a really great point! And their ads are way more annoying and intrusive as well… I counted 10 on the home page with an empty space for more and 10 on a single post.

              • One single thing is clear. Because the ads are there on a blog amidts the psot text, readers who buy nothing get to read the entire thing scot free.

                This is an outstanding deal, and those who complain about the ads being there are living in a weirdly illogical universe.

  15. He shouldn’t have caved in to the whingers. He’s not running a charity, and even charities need to advertise, too. :-)

    • Hi Trisha. I too find it odd that he changed his mind after some negative comments. Maybe he will share hos decision in a later post.

      Thanks for the comment.

  16. Hey there Jim,

    Completely agree it’s down to bloggers how they run their house – it’s why you’ll never see ads on my blog, but will see affiliate ads on For Bloggers By Bloggers, because they’r relevant.

    To be fair regarding that post too, I don’t think anyone was offended at the amount of ads, merely voicing an opinion.

    To me, the reason why Chris received those thoughts is because he co-wrote the book on trust, and how to not be that guy when doing business (and to not throw your stuff in peoples’ faces).

    So I guess when you see five ads in a single post that have nothing to do with the post itself, that can be seen as coming across as that guy.

    The problem with you saying one thing for years, and then doing the complete opposite, is that it usually has the effect of opinions being formed.

    • Hi there Danny. So, you think it’s not that he advertised on his blog, but that he somehow used those ads on that particular post, in a way that was against a previous position he stated in his book?

      I haven’t read Chris’ book, but I can see why those who read the book would find that post odd, if he suggested that kind of tactic was bad form.

      Thanks for the feedback mate!

    • Danny, I like your stuff as you may remember. I don’t alwats feel obliged to agree with you. :) Chris is always very upfront about his affiliate links and his reviews of books and items where he takes a cut. We trust him because he keeps us in the frame. We know what he is doing. As I have blogged myself, he has changed his approach to be more commercial in his blog.

      I learn from watching him, quite honestly had filtered out the ads in the original post, but if we don’t like him any more we can switch him off like the TV. I am not going to, though.

  17. Although people don’t like ads, I’d be very interested to see how many people would pay to subscribe to an ad free version of chrisbrogan.com

    If Chris has decided to use ads to make money off his site good for him – if you don’t like it – don’t read it.

    • Good point, Simon.

      There is an established model, where people pay to have premium content delivered to their inbox – Not sure if there’s one doing as you suggest though. Nice idea!

  18. I must be missing something…so people actually blog on a daily basis just for fun? Please don’t assume that I think you don’t have fun Mr. Connolly, I believe you have a “blast” at what you do and you get paid for it! What a novel idea!!!!
    Okay, shelving the sarcasm; Nope the ads don’t bother me one bit, unless…they are blinking or screaming at me. I scanned both posts and noticed that I was rather bored with the one without the ads. The banners actually break up the text and make the post and the information easier to digest. But then what do I know, this is just what I do everyday from my humble little office. Believe me, I look forward to eye pleasing blog posts not ones that are all text that read like a technical text book. ((boring))
    Thanks for letting me voice my two cents :)

    • Your point about breaking text up is a good one, Cindi.

      I use a lot of sub-headings here and try and keep paragraphs as short as they can be.

      In my experience, web pages are browsed, rather than read, so the content needs to be browsable.

      Thanks for the feedback.

  19. Jay Thompson

    July 11, 2011 at 16:54

    *sigh*

    I don’t even have to click the link to know you’re talking about Chris’ Google+ post. I couldn’t believe it when I saw people whining about the ads in the original post.

    Well, I could believe it but I don’t understand it.

    I have a real estate blog which also generates a significant amount of client-side business. A few years ago I added a few adsenes ads and experienced a mini-revolt. I was accused by the blog purists of “selling out”. Whatever. I spend a considerable amount of time and effort generating content, and I spend hard dollars making home search options available to my readers. Yet a vocal minority thinks it’s bad to throw in an ad — that they are under no obligation to even click…

    • I wonder if that same vocal minority call TV stations demanding the removal of ads?

      Thanks for the comment and welcome to the blog, Jay!

  20. Tami Highbaugh-Abdullah, IMMS

    July 11, 2011 at 21:39

    This was a great blog… me and one of my colleagues were discussing monetizing our blogs but I am slightly hesitant for fear of what my readers might think. You make a very good point at the end of your blog post when you say that free information is only free to the readers because we as bloggers do put in a great deal of time and research to provide our users with beneficial information. Thanks for sharing…

    • Hi Tami. You should feel free to monetize your blog as you wish. If you offer products or services closely aligned to your blog content, your ads / affiliate offers will be of interest to a subset of your readers. There is often a vocal minority of people who will complain, but you can’t make decisions based on what those people might think or say. If you waited for 100% acceptance, you’d never achieve anything.

      Thanks for the feedback and for connecting with me on Google+ (I just added you too)

    • I concur with Jim. Monetize the heck out of your site. But please make sure you only work with companies that you fully 100% endorse.

      Also make sure you are building your email list which is good long-term monetization. If a visitor comes to your site and clicks on a ad and then leaves it is likely you will never seem them again. But get them on an email list and you can proactively get their attention several times over. So start building that list ASAP.

  21. I am betting you are going to see more monetization out of Chris. And out of GaryV. And out of whoever is popular on the speaking circuit right now.

    The speaking circuit gig does not last forever. And as soon as possible you need to figure other ways to monetize that knowledge. Affiliate ads are nothing compared to what I think you will see in the future from the Brogan camp. There might eventually be a Brogan training program that you will be able to buy for $49. And a Brogan iPhone app so he can push content to you (if he doesn’t already have one). I know GaryVee has one already.

    My point is that you have to cash in and diversify your income while you are still doing well in one area.

    • Thankfully, so far, the speaking circuit has been gold and gravy to me.

      But why would that keep me from monetizing in other ways. There’s only one stage at a time. There are websites open 24/7.

      Seems silly to keep all my eggs in the speaking basket, n’est pas?

      • Good to hear from you Chris.

        You won’t find any disagreement here. I am surprised I have not seen more monetization from you. And to tell you the truth I can’t believe there is an entire blog post dedicated to the topic.

        I hope for many years of multiple streams of income for you.

  22. Hi Jim,

    I read Brogan’s original post when it first came out (via email) and then the other one where Chris explained how some people were offended by the ads. I was shocked, too. How could anyone complain about someone making a living by writing and offering quality information for free? It’s like those people that will do everything they can to NOT click on an affiliate link. Like they’ll save money by going direct (not!). Weird. Unexplainable! Inexcusable.

    • It seems that for many, it’s perfectly fine for a magazine to have 10 ads on a page, but not for a blogger to have 4 ads in a post.

      Thanks for the comment, Deb.

  23. I agree with your sentiments. Sometimes it can be a bit discouraging and even annoying that some commenters try to argue about blogger purity and other things when it comes to applying a monetization scheme to a blog. As I’ve once read Pat Flynn say, your ads will only be seen as credible as your website. If your site has a lot of useful information, then chances are it will transfer some credibility to ads on the page. Seriously, all things fall into place.

    • Hi Lauryn. I think this will become less and less of an issue, as people get used to the idea of business bloggers monetizing their sites.

      Thanks for the feedback.

  24. Hi Jim!

    Love the post. Thanks for this line: Remember: Free information on blogs is only free to the reader.

    You had said that to me when i responded that I was providing my advice for free… it is not free to me. I provide enough info for “free” and of course expect to make money. What is my 11 years of training (post high school) and 14 + years in practice worth? I think this is worth a lot. I have just recruited my first sponsor/advertiser and am going to recruit relevant businesses I use as an expat so that I can back what I am putting on the site. But, I don’t think you have to use everything you advertise. If you don’t want to click on an ad then don’t. I never understood how google adsense makes people money as I never click on these bloody ads…

    So, I don’t mind when bloggers monetize with relevant items/products. And of course when the ads are done tastefully all the better as they were on Chris’s post.

    cheers,
    Rajka

  25. I’m always amused when people complain about ads. If you ask them if they make any money via their blog or even online, I’m convinced that the answer for the majority of them would be a resounding “NO!”

    Often, these are the people who are still in learning phase but don’t have a selling mindset. In my view, they need to find a JOB and give up trying to do business.

  26. I have no problem with targeted ads. You never know what gems you’ll find by seeing & clicking the ads. As was commented earlier, it is no different than a magazine or newspaper which have many ads and many of those are totally irrelevant to you at the time.

    My blog paperworknightmare.com was set up a year ago & it’s reallu designed to give out info & hopefully get people interested in my service. Now I’m thinking there’s a way to monetize it with affiliate links for software, etc.

  27. Peter Kadas, MD.

    July 29, 2011 at 11:13

    Hi Jim,

    Ads are absolutely not annoying, if targeted precisely. If I read the blog of Chris – and I often do – I feel myself to be concerned by RELEVANT ads. On that blog, Chris has both the right and the responsibility to place any content. But after placing it, the ad also will be the content of Chris. If the advertised service/product doesn’t catch me, or I feel it irrelevant, or low quality than it’s gonna be the fault of Chris, right? No! Of course not. Come on, he just monetized his blog which is a more than fair deal after giving us so much valuable content. But a lot of people think like that. Relevant ads of quality products are fine. Whether click it or not, but will never ever crucify any blogger to make return on their investment. (By the way when someone is blogging about marketing, should always show up relevant targeting. Chris did. No bad feelings about ads on his blog.)

  28. My point is that you have to cash in and diversify your income while you are still doing well in one area. The problem with you saying one thing for years, and then doing the complete opposite, is that it usually has the effect of opinions being formed.

Comments are closed.