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What is inspiration? Steve Jobs and Picasso provide some insights

So, what is inspiration and how can you tap into it when you need to become inspired?

what is inspiration, steve jobs

In today’s post, I’m going to share one of the ideas used by Pablo Picasso and Steve Jobs, when they were looking for creative inspiration. I’m also going to share a couple of tips of my own, but first, let’s take a brief look at the definition of inspiration.

Inspiration defined

The Oxford Dictionary defines inspiration as: the process of being mentally stimulated to do or feel something, especially to do something creative.

Commonly we think of people being randomly struck by a flash of inspiration, so we see inspiration as a feeling that occurs almost by accident. However, as the start of that dictionary definition states, inspiration is a process. We become mentally stimulated (inspired) to do something. The key here, is to learn how to create that inspired state when we need to.

How to feel inspired

There is no single, set way to make every person feel inspired. That’s because we are all different and are inspired by different things. You need to learn what works for you and one of the best ways to do this, is to think about what you were doing the last few times you felt inspired. Consider where you were and what you were doing, etc. Look for any common factors and incorporate these the next time you need some inspirational ideas or answers.

Here are just a tiny number of situations, which trigger creative inspiration:

  • Some people find inspiration in books.
  • Some find inspiration in music.
  • Some people are inspired when surrounded by nature.
  • Some people grab a pad and some colouring pencils and start doodling.
  • Some people become inspired to create, when an internal or external deadline approaches. This one is really interesting, because it shows how creative inspiration can indeed be self driven.
  • Some find inspiration through affirmations or positive self-talk.
  • Some find inspiration comes when they are doing some type of physical activity. For me, it’s walking that works best.
  • Some find inspiration in the design of an everyday item. (More on that in a moment.)
  • And others find all of the above work to a lesser or greater degree.

Inspired on purpose

As well as all being potential sources of inspiration, each of the scenarios above has another thing in common. Can you guess what it is?

They are all under our control!

That is to say, we can decide to take any of the actions above when we want to feel inspired. We don’t need to wait to be struck by inspiration. We can find the things that work best for us, then build a strategy that uses them.

I found that I often got my best ideas when I was walking. So, I incorporated a daily walk into my routine. I always carry an audio recorder with me, then when an idea comes I can record it. I write thousands of words every day, most of which are inspired by ideas captured during my walks. I also find that I get lots of creative ideas when I am in the company of other creative people, (problem solvers.)

“I write when I’m inspired, and I see to it that I’m inspired at 9:00 every morning.” Peter De Vries.

That quote from Peter De Vries makes a great point. We can choose to help ourselves become inspired or we can be a servant to inspiration. We can wait for the fictitious muse to arrive or we can take control and direct our own mind.

Inspired by other works: Great artists steal

Many people believe that in order to create, their inspiration needs to come from a wholly unique idea; something no one has ever thought of before. However, when we look at the creators of the most amazing art, inventions and ideas, we find the opposite.

Pablo Picasso famously said: ‘Good artists copy, great artists steal.’ This phrase became popular again in 1996, when the late Steve Jobs repeated it in a PBS documentary called Triumph of the Nerds. In that interview, Jobs went on to say: ‘We have always been shameless about stealing great ideas.’

What Jobs was talking about, was not ripping off a piece of work and claiming you created it. Far from it. He went on to explain that he and his team would ‘expose ourselves to the best things that humans have done‘, and then try to incorporate them into something unique, of their own.

A well known example of the kind of inspiration that Steve Jobs was talking about, comes from the creator of the underarm, ball deodorant. He was inspired by the way ink flowed from a ballpoint pen and saw how the process could be applied to any liquid with similar properties. As you know, the underarm deodorant went on to become one of the most popular hygiene products in history.

An even better example is the invention of the tablet computer. The idea behind the tablet devices we see today, was inspired by at least 2 existing ideas: The clay tablets used 3,000 years ago and the modern notebook / laptop.

Little, if anything, is truly new. We should understand and embrace this idea, if we want to remove one of the biggest barriers to creative inspiration. We just need to remember that there’s a big difference between stealing ideas to create something new – and copying or ripping off an existing idea. Remember that Picasso quote from earlier: ‘… great artists steal’. They don’t copy!

Creating your inspiration strategy

It starts by deliberately monitoring the things that inspire you the most. Write them down. Then, incorporate them into your work flow, so that you can get into an inspired state when you need to, rather than just when it randomly occurs.

What works for me? I incorporated a walk into my work flow when I discovered that it was how most of my best ideas came to me. I also learned that if I read my email first thing in the morning, it took my focus away from creating. So, my workday starts with a walk, followed by the commitment to write 500 words or solve a problem, before I start on my email.

Just as Peter De Vries made sure to be inspired at 9am each workday, we too need to stop waiting for everything to be perfect and proactively seek inspiration – doing what works for us.

Build a recipe that works for you, then use it every time you need to do some creative work or find a creative answer. Don’t wait for inspiration. Deliberately encourage it.

Then do the work

As well as inspiring ourselves to create, we also need to motivate ourselves to put what we have created into action. It’s one thing to have a great idea sketched out on paper – it’s something else to actually use that idea.

We need to learn to give our ideas the chance to fly. We need to give our answers the chance to make a difference. This means we need to back them up with intelligent activity.

Photo Copyright: Albert Watson

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  1. As you know Jim, I’m another person who find inspiration in walking.

    One thing I would add is that I find something done badly, an inspiration to find a way to do it better.

    One of your best posts.

    Thanks XxX

    • I love that idea, Chris – looking at something that’s being done poorly and being inspired to make it better.

      Wish I’d thought of that for the actual post.

      Thanks as always for the feedback.

  2. Good afternoon, Mr Connolly.

    Wouldn’t it be wonderful to come up with something totally novel ? Dream on…

    On the basis of your article I sincerely hope I’m stealing rather than copying, in my strategy.

    I’m not sure inspiration is the right word, but for me the way forward is always located in what I see before me. And just a little bit of research. There’s usually something a little odd, which if followed through gives a perspective I might not otherwise have considered.

    How disappointing that I’m not creative in what I do :(

    Kind regards,

  3. It’s often random, that feeling of getting inspired. It suddenly hits you. Now, if you act on that sudden surge immediately, chances are the feeling will stay with you for quite some time. Those who don’t grab it right away loses this great opportunity.

    Thanks for the article, Jim. As always, quality insights.

  4. Used to find inspiration from here and there. Better say I was just collecting them. But not now! I motivate my self only through a mirror. Look at it inspire yourself. ‘Every morning.’ It Remains with me whole day. 5 minutes at the mirror and you are set to go! :)

  5. Hi Jim,
    Reading your blog inspires me.. as do most of the ideas that you listed above. Except for deadlines, I get brain freeze with deadlines. Kinda like a rabbit in the headlights.
    I discovered your blog last night, and am slowly working my way through your posts. To my delight, I have discovered that I CAN sell. As a child I lived in the USA for 2 years, and the schools here ask all kids to sell “door-to-door” I was horrified and told my mum “I’m not a hawker”. I’ve never liked pushing my own will on other people. Now through your blog, I can see there is another better way. Suddenly I believe, I CAN sell.

    • Good afternoon Annalise – Mr Connolly,

      May I be a little rude and interject an observation based on Annalise’s comment, please.

      Annalise, I shared your aversion to ‘hawking’ and (though some don’t believe me)am quite a shy person, so always thought ‘door-to-door’ sales would be a BIG no-no for me. Like you I thought I couldn’t sell – in fact I know I can’t. There is, however, a but..

      But – since incorporating the ideas taught on this site into my overall thinking about marketing and what this weird and wonderful thing ‘sales’ is all about, I’m now more than happy to turn up at someone’s door (usually big businesses, hotels and the such like) in our area; smile brightly; and give them loads of information that will be of benefit to their business.

      I don’t sell anything, but more often than not walk away with an order in hand;a meeting to discuss further details arranged; or a referral to someone who will most likely want to ‘buy’ what I have to offer. And the overall value of the product(s) I ‘don’t’ sell (cash in the bank) is rising too. Not because our prices have risen – though those to whom I ‘don’t’ sell are repeatedly saying they would expect rates to be higher based on the value given to them – but because they buy a wider range of the products on offer.

      I would never have thought I could or would, enjoy what I believe is called ‘cold calling’. But I do – BIG style. Maybe I have been fortunate, but to date no-one has been unpleasant; sent me packing; or objected to me invading their space. It isn’t always convenient for them to speak when I turn up, but most often I come away with an appointment to see them at a later date or for there to be a phone conversation between us.

      Admittedly some people have said they aren’t interested (fingers crossed, only a few so far!), but it’s always been a pleasant dismissal – if that’s the right way to describe it. As the products are extremely good and I leave a little information leaflet for even those who don’t want to hear what I have to say, I’m reasonably confident that in time some will make contact to find out a little more. And if they don’t – no matter. I know I have given them a little information at no great cost to me and none to them, that could benefit their business should they choose to follow it up.

      But the best bit has been the chats and fun I have enjoyed with these people along the way. My patter may not be polished, but it most definitely is personal. It’s about their business; their needs; what will benefit them, not what I can get out of it. What I get out of it far outweighs the £s in the bank….. though they’re nice too!

      Annalise, I wouldn’t rule ‘hawking’ out entirely. There’s a time and a place for it – I believe. The trick seems to be in knowing when and where that is.

      With kindest regards,

  6. An unusually long post for your Jim, nevertheless, incredibly thought provoking. I get inspired when I train in the gym. Thanks for this interesting post.

  7. I get inspired when I go for a run. Sadly, I have not run for more than a decade, methinks it is time to get the old jogging gear on and start running again. Thanks for sharing Jim.

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