When it comes to launching a new business or project, it’s really important to remember the following:
Big launches are extremely overrated.
Success is not about having an amazing opening day or opening week. It’s what you do over time, which counts.
Anyone can launch something
The time for razzmatazz and parties is after you’ve remained committed and focused for long enough, to achieve what you wanted.
That’s why marathon runners get their medals after they cross the finish line… and not on the start line.