Most small business owners still believe that their clients primarily care about fees or prices… and they are right!
However, this is only true because they fail to offer clients anything else worth caring about.
- No, people will not pay you more than average, when your services are too similar to other similar priced services.
- Yes, there are providers in every industry who earn 5X or 10X the typical fees. Why? Because they provide 5X or 10X the value.
Rather than complain that clients care too much about your fees, create something else for them to care about. It works. In fact, it can transform your business.
Tip: Here are some examples to help you sell on value and be in high demand.
- 3 Ideas to help you, the next time they say you’re too expensive!
- Why offering free consultations can be an expensive mistake
- So, you want to be in high demand? Then read this!
- Yes, they can afford your fees. Here’s what’s really stopping them!
- Are your clients killing your business?
- Ever thought about firing 75% of your clients?
- What everybody needs to know about scarcity
- So, who are your next 10 clients?
- Case Study: How to win more customers or clients!