Here are 6 ideas, to help you earn the attention and interest of your clients and prospective clients.

  1. People love to feel appreciated: What are you doing, to show them your appreciation?
  2. People love to save time: What are you doing, to help them get more done in less time?
  3. People love to talk: What are you doing, to give them a story worth sharing?
  4. People love to relax: What are you doing, to make their lives easier?
  5. People love to succeed: What are you doing, to help them achieve their goals or dreams?
  6. People love to learn: What are you doing, to educate them in a meaningful way?

Invest in your marketplace. Contribute. Don’t make the mistake of expecting them to care about you, until you have shown that YOU care about THEM, first.

Tip: This will help you get the balance right!

About Jim Connolly: I help small business owners attract more high quality clients, make more sales and boost their profits. To see how I can help you and your business, read this.