An important message

I receive around 30 important marketing emails every day.

Of course, none of these are important to me. They are not even of interest to me. They are only important to the people sending them.

Before you invest in your next piece of marketing, remind yourself who it’s supposed to be important to… you or them.

Tip: Here’s how to get it right.

Remember -- if you'd like some help with your business or a project, you can Pick My Brain for the answers and ideas you need. This service is [literally] guaranteed to help you. You can find out more here.

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