I had a great conversation yesterday, with the owner of a New York based SEO (Search Engine Optimisation) business. We were talking about the way that Google penalises websites, if that site links to what Google calls a "bad neighborhood." Here's a brief clip from the Google Webmaster Guidelines; "...avoid links to web spammers or "
Thankfully, we don't have to guess or wonder what it takes to be successful in business. The answers are in the stories behind every successful businessperson, who has been kind enough to share them. Here are 4 things I have seen over and over again, in every successful businessperson I have ever studied: 1. Expert advice Successful businesspeople ...
Here are seven quick tips to help you improve your online presence. If you have a section on your website or blog, called "news" either update it regularly or delete it. When someone clicks on that page and sees that the last entry was 6 months ago, it hardly makes you or your business look dynamic.
Sales leads or enquiries, are an essential part of the marketing process. After all, a steady flow of good quality sales leads, when acted upon correctly, can lead to a regular stream of lucrative business and allow business owners to plan ahead with confidence.
SO, this post gives you TEN 10 popular and powerful lead generation ideas, to add to your marketing arsenal…
I have a question for you: “Which people or companies do you publicly associate with?”
The reason I am asking you this, is that potential customers and clients often look at the people or businesses we associate with, as a short-cut to determining the kind of people WE are.
Trust and credibility can either be destroyed or boosted in seconds, depending on the individuals and companies we are aligned with or associate with…
I just received a text message from O2, my mobile / cell phone provider. It turns out that they wanted to let me know that they were about to withdraw one of the benefits of using their service. However, rather than just admit that, for whatever reason, they were about to withdraw this benefit - they ...
Earlier this week, I was writing an article for my newsletter; all about how to generate valuable, word of mouth recommendations and have the marketplace saying great things about you. I was writing the article, whilst sat in the lounge of a London hotel, where I had been staying for a couple ...
If you are one of those dedicated people, who invests a lot of their time developing a network of contacts, I have a question for you: "How valuable to your business, (in financial terms), is your network of contacts?" I ask this because in my experience, many small businesses focus almost ...
It's a fact; before someone becomes a client or customer of your business, they need to trust you. One of the fastest ways to create an image for your business, which people in the marketplace will trust (and desire), is to make "the power of association” a part of your ...
