As regular readers will know, I am in the process of making it easier for you to find the information here that’s most relevant to you. Last night, I came to a conclusion, which I would like to share.
My original concept, was to create a page here that contained links to my best posts, on certain subjects.
Here’s the problem with that approach: What if there’s a post here on a certain topic, which provides exactly the answer you need, but I didn’t think it was worth including in that section?
So, what I am going to do is recategorize every post on this blog (it’s going to take a while as there are almost 500 to go through) and divide them into a small number of key categories. Each will cover a particular area of marketing or business development and will be extremely easy to navigate; with a synopsis of each post displayed. Typically, blogs with as many posts as mine have too many categories and as such, people tend not to use them much as a way to discover the information they need on a blog.
This blog currently has 18 categories (too many) and so few people were using them as a way to navigate the site that I removed the category box months ago. Anyhow, if you look at the way I use categories on my Tech News Blog, (under News Topics in the side bar) you will get a good idea of what I mean.
Yes, I know there are plugins that allow you to display the most “popular” posts but sadly, the most read or shared posts are not always the most useful to you. Posts with certain titles spread like wildfire, as do posts that are shared on social networks by people with lots of followers / fans. This skewers the results and defeats the object, in my opinion.
I hope you have a great day. Me? I have a little editing to do!
Let’s work together and grow your business. To find out more click here!