If you would like to be massively more influential, in a really meaningful way, this post is for you! Influence Here’s what we know about real influence: It’s powerful. Politicians seek the endorsement of influential celebrities, because it influences how the public vote. Brands pay sports stars to appear in commercials for their fragrances, because… Continue Reading
Marketing tips and ideas to help you grow your business, by Jim Connolly
Category Archives: Blogging
Criticism is always personal
How do you deal with it, when someone says something negative about you or your work? I was thinking about this recently, when I saw someone reacting to some very negative comments on her blog. The blogger was clearly frustrated and angry, judging by the way she reacted. At one point, someone told her to… Continue Reading
The Blog Tree: 50 Most influential UK blogs
The UK edition of The Blog Tree was announced today by Eloqua, listing their top 50 most influential UK blogs. It was terrific and humbling, to see this blog rated the top marketing blog in the UK and the 2nd business blog over all – especially among so many great blogs in; marketing, PR, social… Continue Reading
The sandwich shop that closes for lunch
If you want your sandwich business to survive, it’s probably a bad idea to close for lunch. Lunchtime is when you are likely to sell the most sandwiches, so you need to be there and ready, for when the hungry masses arrive. Before you laugh at a sandwich shop closing for lunch Consider this: What… Continue Reading
Time to get Thunky again!
I have just relaunched JimConnolly.com, also known as my Thunky. What is a Thunky? I got the idea for the name Thunky, because the blog was a place for me to put random thoughts, things I had Thunk. Anyone can have a Thunky. It’s simply a self-hosted blog, where you post the kind of interesting… Continue Reading
Doing the work
With any project, you plant the seeds of success at the beginning, when it’s difficult, when there are no guarantees. It’s easy to get up and write a blog post, when you know that 5,000 or 10,000 people will read your work that day. The reward justifies the effort. Everyone writing to that kind of… Continue Reading
2 Things you need to know, if you want massively better marketing results!
Before you send your next piece of marketing to anyone, there are 2 important things you should consider if you want to get the best return on your investment. Here they are: 1. Do I have permission to contact this person? A lot of marketing is still based on interrupting people. For example: They send… Continue Reading
Get more targeted traffic from Google with these 5 simple tips
If you get less high quality traffic from Google than you would like, here are 5 basic things you should look at. Here they are, in no particular order: 1. Does your blog link to what Google calls ‘Bad neighborhoods’? Google are constantly looking for sites that are trying to game or fool its ranking… Continue Reading