If you would like to be massively more influential, in a really meaningful way, this post is for you! Influence Here’s what we know about real influence: It’s powerful. Politicians seek the endorsement of influential celebrities, because it influences how the public vote. Brands pay sports stars to appear in commercials for their fragrances, because… Continue Reading
Marketing tips and ideas to help you grow your business, by Jim Connolly
Category Archives: Personal development
Here’s an email, which every small business owner should read
I have an email I’d like to share with you. The email is from a former small business owner, who had to cease trading recently after 5 years in business. The following excerpt is quoted with the author’s consent, though they have asked me not to use their name. It contains 2 lessons, which I… Continue Reading
Criticism is always personal
How do you deal with it, when someone says something negative about you or your work? I was thinking about this recently, when I saw someone reacting to some very negative comments on her blog. The blogger was clearly frustrated and angry, judging by the way she reacted. At one point, someone told her to… Continue Reading
Doing the work
With any project, you plant the seeds of success at the beginning, when it’s difficult, when there are no guarantees. It’s easy to get up and write a blog post, when you know that 5,000 or 10,000 people will read your work that day. The reward justifies the effort. Everyone writing to that kind of… Continue Reading
Live today!
As I write this, the UK is basking in wall to wall, spring sunshine. It has been like this for a week; not super hot, but warm enough to go out in a T-shirt. The trees, hedgerows and plants are all coming into leaf, there are blossoms everywhere. It looks wonderful. Enjoying the sun or… Continue Reading
Success and decisions: The undeniable link!
I’d like to share with you, one of the best pieces of advice anyone ever gave me: “If you want to make more progress in the next 7 days, than you have in the past year, start making those difficult choices that you know you need to make, but have been avoiding until now.” We… Continue Reading
Your reputation, Warren Buffett and toothpaste!
In business, our reputation is priceless. That’s why we need to ensure we do everything we can to enhance it and avoid anything that might damage it. Warren Buffett summed it up like this: “It takes 20 years to build a reputation and 5 minutes to ruin it. If you think about that, you’ll do… Continue Reading
Useful marketing tip
One of the most powerful ways to develop your business, is to focus on being useful. Here are just a few examples of what I mean: Useful service providers retain their clients or customers for longer. Useful blog posts and newsletters get read and shared the most often. Useful videos attract more viewers. Useful people… Continue Reading