Category Archives: search engine opitmization

Quick blog marketing tip

Here's a quick blog marketing tip, to help you reach more targeted readers with your blog. Focus on people - not 'traffic' Take a look at the search terms that people most frequently use, when they arrive on your blog from the search engines.  Then, write a blog post about that subject and you will often attract ...

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Targeted marketing

This post is all about how you can increase your sales and enquiries, by using a targeted approach to your marketing. A great product or service, with an excellent marketing message, will still fail to generate sales - unless that message is reaching a targeted group of prospective customers.  That's why it's so important for you ...

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Google and me!

As any of my regular readers will know, me and Google have a very strange relationship!  I decided to write this blog exclusively for people and develop it's readership via 'social media marketing.'  As a marketing professional, I wince when I see blogs, which are clearly written primarily to score SEO points; with the actual ...

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Unsexy blog posts can be valuable too!

A blogger recently told me how his analytics software was unavailable for several days. He went on to say how much more he enjoyed blogging and social networking his business during that period; without the pressure of checking 'the numbers' after everything he did. Freedom to blog and connect

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Link love, Google and spammers

The results are in and I can now let you know what's happened since I started this exciting marketing experiment! As many of you already know, jimsmarketingblog.com offers everyone who comments here a special reward; something called a do-follow link.  This is great for my readers, as it ...

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Internet marketing experiment update!

It's almost 2 weeks since I started an experiment on jimsmarketingblog.com.  I wanted to see what REALLY happens when a blog offers a valuable, 'do-follow link' to everyone who comments there. What does 'do-follow' mean? In brief, every time you comment on my blog, you will receive

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Dear Google

An open letter to the Google algorithm . Dear Google algorithm, I see from what you have done that I have REALLY offended you.  You have reduced the amount of traffic you send here by 50%, so you must be very angry with me. In view of this, I just want you to hear my side ...

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Focus on people – Not ‘hits’!

Because of the amazing growth of this blog, since I started marketing it just 9 weeks ago, I am getting a lot of people asking me the same question: Could you take a quick look at my blog / website Jim and give me some tips for how to get more traffic? This question is based on ...

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I’m following you!

If you have been reading my newsletter over the years or my previous blog posts, you will know that I am passionate about helping as many people as possible to grow their businesses, increase their sales and boost their profits. Link love That's why I'm ALWAYS looking for new ways to give something ...

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WordPress.com and business blogging

I wrote a post a while ago, saying that WordPress.com was a good place to host your business blog, if you were just starting out and wanting to 'test the water' as it were. However, since then I have been emailed by a reader; who pointed out some poorly publicised, but extremely ...

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3 great Internet marketing tips

In this blog post, I am going to give you 3 great tips to improve the amount of leads, enquiries or sales you make from your website! But first, have you ever wondered why some of your competitors appear on the first page of Google, when you do an industry related search?

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Beating the credit crunch!

Whenever times are hard and the economy heads south, people (and businesses) have to think a lot harder before they spend their money.  This is something we have seen time and time again during past recessions. However, the ‘credit crunch’ has given us a MUCH BIGGER problem, because our potential clients not only have less ...

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Your marketing mix part 2 of 2

Part 1 of ‘The Marketing Mix' can be found by clicking here. I am going to show you how to make your marketing more successful and more reliable, with something called your 'marketing mix'. I am also going to give you a list and explanation of ...

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Learn how busy your competitors websites are!

Research plays a major role in marketing.  As a business owner or salesperson, you need to know what your competitors charge for their services, what guarantees they provide and the kind of customer service they offer etc.  Armed with this essential information, you can make sure your services are the most valuable in the marketplace. Competitor ...

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