Whatever problems your business is facing right now, the solution you need is available.
The question is, how committed are you to getting the answers you need?
Failure seldom happens overnight
If you had a broken water pipe, with water gushing out all over your home, ruining everything, you would very quickly call in a plumber. Broken water pipes are great for getting people to take action, because the damage is obvious and it all happens very quickly. When a business is in trouble, it usually happens over a longer period of time, often causing small business owners to put off getting help, until it’s too late.
It’s little wonder that most businesses go broke within the first 3 years and many more only exist, because the owner is just about breaking even.
Why do so many small business owners struggle needlessly?
Having worked with thousands of small business owners over the past 16 years, I see a very clear pattern. Those who succeed are focused on success and those who struggle are focused on security. Those who succeed have an entrepreneurial mindset, whilst those who struggle tend to have the mindset of an employee. They want things to improve, they work hard, but they are so fixated on the potential for loss, that they fail to give their business the resources it needs. These are the people Seth Godin refers to as sheepwalkers.
The paradox of security
Those focused on security, associate investment with risk; so they always under-invest in their business. Paradoxically, in an effort to be more secure, they starve their business of exactly what it needs in order to secure it’s future!
If you have been looking for the solution to a business problem for some time and had no real success, now is the time for you to look in a better direction. There are accountants who can get your finances in shape, marketing professionals who can help you get more high-value clients and lawyers, who can help you protect your business from legal issues.
In short: Do your research. Find the people with the answers you need and start achieving the results your hard work deserves.
Thankfully, the choice is always yours!