Right now, no matter what kind of business you are in, one person or company is leading the way; locally, nationally or internationally. These elite providers get to work with the most commercially valuable clients and their name is usually on everyone’s lips – but why? A great marketing question Most businesses spend their time… Continue Reading
Marketing tips and ideas to help you grow your business, by Jim Connolly
Trust me – We’re great!
This post is all about how to increase your sales and profits, by matching your actions to your promises. Marketing & trust Trust plays a BIG part in sales and marketing. That’s because we buy from people we trust. It’s also why testimonials and referrals are such powerful marketing tools. They provide a short cut… Continue Reading
The Seth Godin Blog – Highly Recommended
Occasionally, a blog stands out to me as being extra special and when it does, I award it one of my rare ‘Highly Recommended’ awards. Today, I am highly recommending Seth Godin’s blog. The Seth Godin Blog For those of you, who do not already know, Seth Godin is a highly successful author, marketing expert… Continue Reading
Do this right now
Question: What happens whenever the economy gets tough? Answer: People become massively more value focused! Right now, there are businesses in the same industry, in the same town, selling to the same people; with very different results. Some will be struggling, whilst others will be seeing their market share increase – even in a recession.… Continue Reading
Most ReTweeted
I received a very interesting email on Tuesday, which will be of interest to ANYONE who is using Twitter as a way to market their business, but not getting the kind of results they need. First off, for those of you who do not already know, I used to be the 3rd most followed person… Continue Reading
A pain in the neck
In case you were wondering how come I have not posted anything to the blog for the past couple of weeks, here’s an update! Over the past eight weeks, I have been suffering with an increasingly painful trapped nerve at the top of my neck. The end result was that for the past two weeks,… Continue Reading
Content worth sharing
I received a newsletter earlier today. However, I have no idea who the sender was or why he decided to send it to me. I have no recollection of ever subscribing to it, so I decided to un-subscribe. That’s when I noticed that there was no un-subscribe option! Newsletter marketing Yes, it’s possible someone subscribed… Continue Reading