What marketing topics would you like me to cover here on the blog? I’m always working to make this site as valuable as possible to you, which means writing about the areas of marketing and business development, which you are most interested in. So, what areas of marketing or business development, would you like to… Continue Reading
Today, I would like to share a wonderful source of marketing information with you: The AdAge Power 150. The AdAge Power 150 There are hundreds of thousands, (maybe millions) of sites that cover marketing. Many are written by people who call themselves experts, yet who have little if any marketing expertise. It’s simple and inexpensive… Continue Reading
How selective are you, regarding the people you work with? Many small business owners make the costly mistake, of working with anyone, who has the ability to pay them. In this post, I explain why this is a bad idea and how you can avoid wasting YOUR time and money working with low value clients.… Continue Reading
When was the last time you updated the sales / services pages on your website or blog? I ask this, because many people write the key pages of their websites or blogs when the sites are first built, and then they are left alone. Even though the marketplace is changing faster today than ever before,… Continue Reading
There’s an interesting post over on Chris Brogan’s blog right now. It’s Chris’ response to a comment from one of his readers. In essence, the reader was questioning why Chris refers to his readers as if he knew them well or was friends with them. Anyhow, the following brief quote from the post really resonated… Continue Reading
I enjoyed a wonderful evening yesterday, talking with friends. We laughed, joked, and shared a few stories, as we sat around an enormous log fire, in the kitchen of a friend’s 400 year old farmhouse. Afterwards, I reflected on how it’s almost always the things that money CAN’T buy, which bring the most joy –… Continue Reading
How confident are you, when you speak or write about your business? I ask you this, because there is a direct link between how confident you sound regarding your business and how confident people feel about your business. The reason this matters so much, is that we tend not to do business with people we… Continue Reading
As 2010 draws to a close, how happy are you with the progress your business made this year? Many business owners have had a challenging year in 2010. We know from small business failure rates, that the majority of them will stick with whatever they have been doing, mistakenly thinking that things will “just get… Continue Reading