Some people have asked me, why I place so much emphasis on building a community rather than a following. Yesterday, within a 30 minute period, I received 2 emails from people enquiring about my services. I believe the way these emails begin, (see excerpt below), demonstrates the marketing value of community. Email 1: "Dear Jim, You don't know ...
If you want to develop the effectiveness of your marketing and increase your sales, I have a piece of advice, which could help you massively improve your results. Stop pushing! If you are walking down the street and a stranger pushes you, they get your attention! Of course, the attention you are giving them is 100% negative, ...
In case you were wondering how come I have not posted anything to the blog for the past couple of weeks, here's an update! Over the past eight weeks, I have been suffering with an increasingly painful trapped nerve at the top of my neck. The end result was that for the past two weeks, I ...
Recently, I have started getting a lot of emails from people; asking me a version of the same great question. Here's the question: Jim, I hear that you don't use any form of paid advertising or link exchanges - yet your posts often get dozens and dozens of comments. According to alexa.com (or whoever), this new blog ...
Whatever line of business we are actually in, we are always a professional problem solver. People pay us to solve their problems - think about it: If you have a web design business, you solve the problem of ugly, ill-functioning websites. If you have an insurance business, you solve the problem of unprotected risks ...
I am going to show you how to use attraction marketing to attract leads and sales! Please do not confuse this with the so-called 'law of attraction!' In fact, if you use the ideas I am about to share with you, you will never have to chase; business, income, sales, clients or leads ever again.
