If you have been reading my newsletter over the years or my previous blog posts, you will know that I am passionate about helping as many people as possible to grow their businesses, increase their sales and boost their profits.
Link love
That’s why I’m ALWAYS looking for new ways to give something of value to the [...]
Tag Archive: business
I’m following you!
How to make sales the easy way!
Generating high quality sales on a regular basis can be either really hard and stressful or really exciting and enjoyable. Sadly, for most businesses, making frequent high calibre sales is a struggle. It’s easy to see why, when you look at what they do.
They make life as hard as they possibly can for themselves, by [...]
Save time & spot opportunities with RSS
An idea for you and your business – From Jim Connolly
With the advent of the Internet, there has never been more information available to you. Although this has created an unbelievable number of opportunities for you and your business; it has also created a problem:
THERE’S JUST TOO MUCH INFORMATION OUT THERE!
So, how do you make [...]
Being positive about your business
By Jim Connolly
In business, confidence is massively important! I’m not talking here about our self-confidence; but rather the level of confidence that other people have in us, our business and our services.
I would like to ask you a question!
When someone asks you; “how’s business?” – what kind of answers do you tend to give them?
If [...]
The value of your network
If you are one of those dedicated people, who invests a lot of their time developing a network of contacts, I have a question for you:
“How valuable to your business, (in financial terms), is your network of contacts?”
I ask this because in my experience, many small businesses focus almost exclusively on developing networks of people, [...]
Email marketing tip
If you want your marketing emails to work, they need to actually REACH the people you send them to. After all, the best marketing message in the world won’t work if no one receives it.
This means your marketing emails need to be written, designed and sent in such a way that they are not wrongly [...]
Marketing and problem solving
Whatever line of business we are actually in, we are always a professional problem solver. People pay us to solve their problems – think about it:
If you have a web design business, you solve the problem of ugly, ill-functioning websites. If you have an insurance business, you solve the problem of unprotected risks or financial [...]
Making your marketing work
Imagine a building project, where the carpentry work was being carried out by an insurance broker, the electrical work was being handled by an accountant and where the bricks were being laid by a web designer!
That project would be a total mess! Although the people working on that building are all intelligent professionals in their [...]
Listen to the marketplace
Here’s one of the most valuable pieces of business advice I ever received. It was given to me by a retired accountant way back in 1995, a few weeks before I started my business.
It is simply this: “Listen to what the marketplace is telling you!”
He went on to explain that if, for example, you find [...]
To make it in sales – fish for whales!
When I started my first sales job, over 20 years ago, my boss gave me a piece of sales and marketing advice that has helped me generate millions of pounds worth of sales – and I am going to share it with you right now!
“To make it in sales, fish for whales!”
I asked my former [...]
How to get your fees or prices right in 3 steps!
One of the most common marketing mistakes I see small businesses and consultants make, is that they set their fees or prices too low. They claim to offer a valuable, high quality service, but then lose credibility (and sales), by offering that service for a bargain basement fee.
In this blog post, I am gong to [...]
The marketing power of association
It’s a fact; before someone becomes a client or customer of your business, they need to trust you. One of the fastest ways to create an image for your business, which people in the marketplace will trust (and desire), is to make “the power of association” a part of your marketing mix!
Marketing and short cuts
People [...]
What’s your competition like?
A marketing tip – by Jim Connolly
At the recent Olympic Games, every athlete knew exactly what the ‘personal best’ figures for each of their competitors was. That’s because it’s almost impossible to succeed at anything, unless you know what you are competing against!
Equally, to compete successfully in business, you need to research what you are [...]
Is the mailshot dead?
I have an interesting marketing question for you;
“if someone invented mailshots or ‘marketing letters’ today, would you or your business actually use them?”
Just imagine the sales pitch for a mailshot
“I’m Bob from the Post Office and I want to tell you all about this new invention – mailshots! You know how you can use email [...]
Premium rate phone numbers KILL sales!
If you run a business and you want people to call you to enquire about your services or buy from you – NEVER use premium rate numbers for your sales phone line or main phone line!
Here in the UK there are some misguided small businesses who (unbelievably) only offer a premium rate number for people [...]
Clear marketing sells
In marketing, clarity is extremely important! Your marketing messages need to clearly state what you do, what the benefits of your services are and why a potential client should do business with you or buy from you!
Clear marketing
Clear marketing messages command a potential client’s attention with laser-like precision!
Sadly, most small businesses use a foggy, conversational [...]
- Blowing the lid off your potential!
- 32 Questions to kick-start your business!
- Focus, focus, focus!
- Two very different voices. Which do YOU listen to?
- Set your own gold standard!
- 3 lessons from an Internet success story!
- Social media rock stars? Get real!
- What do you think about this email?
- Link Building on blogs: Keep it personal!
- 10 ways to get massively more sales leads!
- Accountancy Extra | Leeds, West Yorkshire Accountants
- Advertising Age website
- Alveston House Hotel | Bristol Conference Venue & Hotel
- Blog for profit
- Changing People | Womens Personal Development Resources Site
- Ideas blog
- Seth Godins Blog | Marketing & Business Development
- Small Business Website Marketing Blog
- TCP | Organizational Performance Experts in Illinois
- Tech News Blog | Tech news by Jim Connolly
- The official Jim Rohn website
- Web Design in Reading from MMD