How do you feel about people, who criticise you or your work negatively?
Well, if you are thinking of using a blog as a part of your marketing mix, (and you should), you will need to figure out how to deal with them. This is especially the case, if your blog becomes popular.
The 2 sides of [...]
Tag Archive: internet marketing
Blogging and critics
Why Google means so little to me (and you mean so much!)
One of the first rules of business is not to rely too heavily on any 1 client or customer, for the majority of your income. If you do, and that customer goes broke or takes their business elsewhere, you’re in BIG trouble! Even if that customer just decides to pay you late, it can kill [...]
Successful blog marketing – 3 things to consider!
Here’s a quick example of the kind of results that can be achieved with a well-marketed blog. If you are either thinking of starting a blog or you already have one, but wonder if it’s worth marketing it more effectively, you will find this extremely useful. It’s based on 3 key areas you need to [...]
5 grand a month, every month & quickly please!
I received an email over the weekend from the owner of a website, which I want to share with you. It’s a great example of how people think the normal rules of marketing do not apply to the Internet.
The emailer wrote to me, asking if I could just do a quick marketing job for her.
All [...]
Quick Internet marketing tip!
If you want to create stacks of leads, fill your client base or sell more widgets, you need to do the total opposite of what the vast majority of small businesses do online. You need to be original.
That’s because there’s a serious problem with the generic, copycat approach to Internet marketing:
It doesn’t work!
It’s easy to [...]
Quick marketing tip – Copy what works!
One of the fastest ways to massively improve your marketing results and sales figures, is to learn how other companies are already getting the kind of results that YOU want. That’s what today’s quick marketing tip is all about!
Copy what works
The next time you read a piece of marketing, which inspires you to take some [...]
Focus on results – NOT hits!
One of my favourite sayings is; “start with the end in mind.” In other words, make sure you know what your outcome is, before you decide to take action.
I was thinking about this earlier, when I received an email from a reader, who had just realised that the time and money she had been investing [...]
Great free advertising
This post is all about how to get yourself some highly effective, FREE advertising!
One of the main reasons most small and medium-sized businesses don’t advertise, is that they lack the finances.
They know they need to get their message in front of a wider number of targeted, prospective clients / customers; but they just don’t have [...]
Google and me!
As any of my regular readers will know, me and Google have a very strange relationship! I decided to write this blog exclusively for people and develop it’s readership via ’social media marketing.’ As a marketing professional, I wince when I see blogs, which are clearly written primarily to score SEO points; with the actual [...]
Blog marketing tip
If you want to achieve great results with your online marketing, I believe you need to become a really good observer. This means developing the ability to see what other people miss; to observe what someone is doing in order to get a result.
For example, I received an email recently from someone who made the [...]
Link love, Google and spammers
The results are in and I can now let you know what’s happened since I started this exciting marketing experiment!
As many of you already know, jimsmarketingblog.com offers everyone who comments here a special reward; something called a do-follow link. This is great for my readers, as it means when you comment here, your link actually [...]
How to quickly boost your marketing results!
Here’s a quick tip, which can help you MASSIVELY increase the effectiveness of your marketing!
It’s all about focus
Whenever you write any form of marketing material, it’s extremely important that your message is focussed 100% on your core prospective client base.
Many small businesses use a scatter-gun approach to their marketing messages and as a result, they [...]
Internet marketing experiment update!
It’s almost 2 weeks since I started an experiment on jimsmarketingblog.com. I wanted to see what REALLY happens when a blog offers a valuable, ‘do-follow link’ to everyone who comments there.
What does ‘do-follow’ mean?
In brief, every time you comment on my blog, you will receive a special kind of link back to your website or [...]
Dear Google
An open letter to the Google algorithm
.
Dear Google algorithm,
I see from what you have done that I have REALLY offended you. You have reduced the amount of traffic you send here by 50%, so you must be very angry with me.
In view of this, I just want you to hear my side of the [...]
Focus on people – Not ‘hits’!
Because of the amazing growth of this blog, since I started marketing it just 9 weeks ago, I am getting a lot of people asking me the same question:
Could you take a quick look at my blog / website Jim and give me some tips for how to get more traffic?
This question is based on [...]
Marketing Guru’s, equality and attraction
Recently, I have started getting a lot of emails from people; asking me a version of the same great question.
Here’s the question:
Jim, I hear that you don’t use any form of paid advertising or link exchanges – yet your posts often get dozens and dozens of comments. According to alexa.com (or whoever), this new blog [...]
Online networking & attraction
As some of you already know, I use Twitter; the micro-blogging tool, to keep in touch with some friends, clients and contacts. I have three thousand followers and really enjoy interacting with them; they are a BRILLIANT bunch of people! However, I know that many of them find it hard to get new followers, so [...]
Common marketing mistakes 101
There’s a lot of information on this blog about things you can do, which will help you dramatically increase your sales results and profits. However, it’s ALSO really important to know some of the things you must avoid, if you want your business to succeed. That’s because some marketing mistakes can nullify all your hard [...]
How to make sales the easy way!
Generating high quality sales on a regular basis can be either really hard and stressful or really exciting and enjoyable. Sadly, for most businesses, making frequent high calibre sales is a struggle. It’s easy to see why, when you look at what they do.
They make life as hard as they possibly can for themselves, by [...]
The marketing power of questions
If you want to improve your marketing, boost sales and increase the profitability of your business; you need to understand and use the power of questions!
In marketing – questions are like gold dust because…
The questions you ask determine the answers you get!
The answers you get determine the actions you take!
The actions you take generate either [...]
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