Tag Archive: mailshots

Response rates and timing

August 31, 2009
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Here is a simple marketing tip, to help you quickly improve your mail shot, email marketing and blogging response rates.
It’s all about – Timing.
Even if your marketing message is irresistible, you will only get the maximum return form it, if you get it in front of people at the right time.  This holds true, [...]

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The marketing power of questions

October 3, 2008
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If you want to improve your marketing, boost sales and increase the profitability of your business; you need to understand and use the power of questions!
In marketing – questions are like gold dust because…
The questions you ask determine the answers you get!
The answers you get determine the actions you take!
The actions you take generate either [...]

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Is the mailshot dead?

September 2, 2008
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I have an interesting marketing question for you;
“if someone invented mailshots or ‘marketing letters’ today, would you or your business actually use them?”

Just imagine the sales pitch for a mailshot
“I’m Bob from the Post Office and I want to tell you all about this new invention – mailshots! You know how you can use email [...]

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The power of attraction marketing

August 28, 2008
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I am going to show you how to use the power of attraction to attract leads and sales!  Please do not confuse this with the so-called ‘law of attraction!’
In fact, if you use the ideas I am about to share with you, you will never have to chase; business, income, sales, clients or leads ever [...]

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Get YOUR mailshot letters opened!

August 23, 2008
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This post is all about how to get YOUR marketing letters opened.
When a company sends out a mailshot, it does so in order to generate enquiries or sales.  Of course, in order for these marketing letters to work, they must first be opened and read!  After all, you can have the strongest, most compelling and [...]

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In written marketing – LESS is MORE

August 23, 2008
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Here’s a quick marketing tip for you, which will help you get a better response rate from all your written marketing.  To increase the success of your mailshots, advertising, email marketing and the number of leads you get from your website:
Use as few words as you can to get your message across!
Two powerful reasons why, [...]

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Your marketing mix part 2 of 2

August 22, 2008
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Part 1 of ‘The Marketing Mix‘ can be found by clicking here.
I am going to show you how to make your marketing more successful and more reliable, with something called your ‘marketing mix’. I am also going to give you a list and explanation of some of the most popular types of marketing, used by [...]

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Your marketing mix part 1

August 22, 2008
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There’s a common marketing myth, which is REALLY hurting a lot of salespeople and business owners!  The myth is that there is a single, all-powerful marketing technique that they need to find; which will be the answer to their marketing woes.
Your marketing mix
However, successful marketing requires a multi-pronged approach – not a single ‘magic bullet’!  [...]

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