Tag Archive: usp

How to have zero competition for YOUR business!

November 27, 2009
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This post is all about how to market your business, without ever having to worry about the threat of competition.
I decided to write this after receiving an email from a reader, Elizabeth, who asked me a great question.  Elizabeth wanted to know why I promote the websites and blogs of fellow marketing professionals.  She went [...]

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Be an original, like Gary Vaynerchuk

August 2, 2009
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When Gary Vaynerchuk from Wine Library became an Internet star, hundreds or maybe thousands of people tried to imitate him. Almost overnight, I saw wine expert websites and blogs popping up everywhere.
I started getting followed on Twitter and FriendFeed by wine experts. This sudden rush of wine experts everywhere was incredible – However:

Can I [...]

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Common marketing mistakes 101

October 24, 2008
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There’s a lot of information on this blog about things you can do, which will help you dramatically increase your sales results and profits.  However, it’s ALSO really important to know some of the things you must avoid, if you want your business to succeed. That’s because some marketing mistakes can nullify all your hard [...]

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How to make sales the easy way!

October 14, 2008
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Generating high quality sales on a regular basis can be either really hard and stressful or really exciting and enjoyable.  Sadly, for most businesses, making frequent high calibre sales is a struggle.  It’s easy to see why, when you look at what they do.
They make life as hard as they possibly can for themselves, by [...]

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