marketing motivation Archives | Jim's Marketing Blog

How clear are you about EXACTLY what you want to achieve from your business and your life?

Here’s one of my favourite sayings: The price is easy when the promise is clear!

Those rare people, who know what they want from life, find it easy to do whatever is required to succeed. They are happy to pay the price for success, because they can see what it is leading to.

Conversely, the vast majority of people really don’t know what it is that they want from life. They think in fuzzy terms, like; “I want things to be better,” or “I want to be financially secure,” BUT they don’t get specific. They go through life, like a driver who’s heading off on an important journey, without knowing where it is that they are going. They know they don’t want to be where they are and they know they want something better – But that’s it. They don’t know if they are on track or heading in the wrong direction. They waste years going round in circles, working hard and getting nowhere.

Thankfully, as soon as you give yourself some clear, specific, measurable goals or targets – everything changes. Suddenly, it’s easy to spot if you are on track or not. It becomes easy to identify the key people you need to connect with. Yes, there will be a few detours, but because you know what your destination is, you simply keep heading in the right direction.

If you want more from your business or your life in general, take some time to explore the areas of your life, which you want to improve and then, set some clear, specific, measurable goals for each of them.

Let’s work together and grow your business. To find out more click here!

If we want commercial success, there is always a price to pay!

That price is the courage to do all the things we need to do, in order to succeed; rather than cherry-picking the things we find easy, and ignoring the rest.

Think of it like this: If you were to try and bake a cake, but decided to miss out some key ingredients, like flour and water, the cake would be a mess. Well, when someone decides to avoid the key ingredients for business success, they end up with the same kind of disappointing end result.

My mentor, the late, great Jim Rohn, used to put it like this:
“For every promise, there is a price to pay.”

The courage to succeed

One of my clients told me on Wednesday morning that she has seen around a 300% increase in her turnover/revenue in the past few months, whilst working with me. This made me particularly proud, as this lady did a number of marketing activities that were new to her, and outside of her old way of thinking. This lady is a regular commenter here and if she recognises herself from that description, she may want to let you know who she is. She deserves a massive amount of credit for what she has achieved in such a short time!

In my experience, most business owners and entrepreneurs already know many of the things they need to do, in order to succeed; but they lack the confidence / courage to put them into action. I’ve seen their bookshelves – Packed with worldclass marketing information, which they have never used. This is why I work to inspire my clients, rather than “just” give them the marketing ideas and answers they need.

A solution

If there are marketing activities you know you should be doing, but have stopped yourself from doing from fear of failure (or fear of success), why not try doing just one of them today? Here are 140 marketing ideas to get you started. The results can often be amazing and create a momentum, which motivates you to carry on driving yourself forward.

I would be interested to know if you have experience of motivating yourself to do what was required, and then seeing a direct improvement in your results. Let us know!

Let’s work together and grow your business. To find out more click here!