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Two very different voices. Which do YOU listen to?

March 12, 2010 by Jim Connolly

Who do you listen to?

I ask you this, because everything that you pay attention to has an influence on you, to a lesser or greater degree.  This is why it’s so important to be selective about the people we connect with.  In business, these “voices” can be the difference between massive success and total commercial failure.

This brief post is about the influence that pessimists and optimists have on us.

Pessimistic voices

Business owners, who listen to enough pessimistic voices, find it hard to remain positive.  That’s because the influence of pessimists, makes it all too easy for us during the winters of our business lives, to think that summer will never arrive.  All of us get disheartened from time to time and when this happens, the last thing we need is someone bringing us down further.  And then, when times are great, the pessimist will tell us that it won’t last – than doom and gloom are around the corner.

Pessimists seldom achieve anything positive, because opportunities have a habit of avoiding them.  It’s not that the opportunities don’t exist for them, but the pessimist mindset is blind to the potential for gain. Little wonder that for pessimists, the future is something that should be faced with apprehension.

We simply can not allow the toxic impact of pessimists to influence our lives, if we want to be happy, healthy or wealthy.

Optimistic voices

Business owners, who listen to enough optimistic voices, find themselves expecting the best.  Now, as we tend to get from life what we expect, it makes sense to expect the best right?

Optimism is like a virus.  It’s infectious.  I tell you, spend 20 minutes speaking with an informed optimist and it’s as refreshing as a good night’s sleep!  Spend that same amount of time listening to a pessimist complaining, and you will feel tense and stressed.

Optimism isn’t about going through life or business without a plan, blindly expecting the best; it’s about believing that whatever happens, there’s a way to turn it around, to make things better.

Optimism breeds confidence; both internally and externally.  It encourages people to see our dreams and believe in them.  An optimist with the right plan can achieve pretty-much anything.  Give that same plan to a pessimist and they won’t even read it.  They will just say; “what’s the point?”

The bottom line: By deliberately listening to the right influences, we can make our business (and our lives) a lot easier, less stressful and more rewarding!

Filed Under: General marketing Tagged With: negative company, optimism, pesimism, positive

Being positive about your business

October 10, 2008 by Jim Connolly

By Jim Connolly
In business, confidence is massively important! I’m not talking here about our self-confidence; but rather the level of confidence that other people have in us, our business and our services.

I would like to ask you a question!

When someone asks you; “how’s business?” – what kind of answers do you tend to give them?

If you want people to buy from you, recommend you or invest in you; it’s vitally important that you always speak in positive terms about your business!  If there’s nothing positive to say about your CURRENT business position, then tell people all about your exciting plans for the future!

business confidence sales referrals successWhat a ‘positive’ answer does

Whenever you speak about your business in a confident, positive way, it causes people to feel confident about you and your situation.  This is really important, because your future success will always be in direct proportion to the number of people that ‘feel’ confident or positive about; you, your abilities, your business and it’s products or services.

If you think about it, the current economic situation is a great example of this.  The direction the stock markets take is always determined by the ‘confidence’ of those, who invest in stocks and shares.  If they feel positive about some news or a rumour – they act positively and the market grows.  If they lack confidence in something they act negatively and the market shrinks.

What a ‘negative’ answer does

Whenever you speak in negative terms about your business, you cause people to lose confidence in you.  This is one of the most commercially damaging things anyone can do to their business!

I have lost track of the number of small business owners I have spoken with over the years, who ALWAYS find something negative to say about their business, no matter how well things are going for them! What they seem unaware of, is that these negative comments about their business can spread like a virus.

Soon, their suppliers, competitors and potential clients start speaking negatively about them and BOOM – they can actually ‘talk themselves out of business!’

For example, there are countless companies who have gone broke, PURELY BECAUSE a false rumour suggested they were in financial trouble.  Very quickly, people’s confidence in the company starts to dip; so they stop using them, (fearing they will lose their money.)  Suppliers stop providing credit to them and all of a sudden, that company REALLY does have a financial problem! That’s how important it is to generate confidence in you and your business!

Especially in today’s erratic economy, make sure the seeds YOU plant in the marketplace are 100% positive.  Make YOUR business the one that people feel positive about and want to buy from, recommend or invest in. Talk only about what you want and not what you fear.

NEVER, EVER FORGET you are ALWAYS just one great idea away from your first (or next) million!

Filed Under: General marketing Tagged With: business, confidence, credit crunch, getting recommendations, highly recommended, Marketing, pma, positive, recession, referrals, sales

marketing advice, marketing help Hi! I'm Jim Connolly and I help business owners to make more sales, boost their profits and build amazing businesses. You can find out more here.

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