I heard a guy on the radio earlier. He wasn’t happy at all. He was complaining that his boss did not pay him enough for the number of hours he works. I wish the host of the show had explained to the caller, that he’s NOT getting paid for the number of hours he works….
Monthly Archives: April 2011
Show them who YOU are and what YOU stand for
In business, do you lead or follow? Leadership is one of the most used words in business, yet it is one of the least practised disciplines. It seems the massive majority of business owners prefer to blend into the background. Ironically, this includes many of those who refer to themselves as leaders or branding experts!…
Increase your fees and profits with these simple ideas
Today’s post is about how to set your fees correctly, so that you attract more clients and are well rewarded for providing a great service. Let’s go! Fee setting: The golden rule The starting point, is always to ensure that your fee makes mathematical sense. For example: Barbara is a web designer, who wants to…
Reliable?
How reliable do your prospective clients think you are? If you use social networking sites, can they rely on you to show up regularly and contribute? If you write a newsletter, can they rely on you to get each edition out on time? If you write a blog, can they rely on you to publish…
Revealed: The marketing idea that changed my life!
Almost 25 years ago, I discovered a marketing idea which changed my life. It allowed me to go from being broke at the age of 21, to financially secure for life in around 8 years. Today, I am going to share it with you! Marketing and me: 1987 style When I started out in marketing,…
Attract more business inquiries than ever before with these 6 powerful marketing tips!
Do you want more client inquiries from your marketing? Would you like to make your marketing more compelling, so it encourages more people to take action when they read it? If you would, then read on! Most marketing content is written to capture the attention of, and then inform, a targeted group of people. Great…
The simple secret to attracting all the help you will ever need
How good are you at attracting the help, goodwill and cooperation of others? If you think there may be room for improvement, this post is just what you need! Today’s post is about one of the cornerstones of business success, something called reciprocity. Here’s a very, very basic explanation of how reciprocity works in business…
Improve your cash flow with this 1 important marketing tip
Have you ever had clients, who refused to pay you on time? If you have, you may find this post extremely useful! Marketing and cash flow The easiest way to avoid these low-value clients from hurting your business, is not to work with them in the first place. I have not had a late payer…
Just Launched: The Content Marketing Program
Today, I’m excited to announce the launch of a brand new service, my Content Marketing Program. The program runs for a whole year. During our year together, I will show you how to attract high quality clients and inquiries, based on the incredible power of content marketing. Working with you on a one-to-one basis, I…
3 reasons why I love helping you and your business!
As yesterday’s post was all about content marketing, I thought today would be the perfect time to explain why I invest so much of my time, sharing ideas and insights with you, here on the blog. Here are 3 reasons that came to mind immediately. 1. As a fellow business owner, I respect you Only…
How to massively improve your online marketing results, the easy way!
Do you prefer to attract client inquiries and leads, rather than having to sell your services? If you do, then content marketing is exactly what you and your business need. Content marketing is where you use blogs (like this one) or newsletters, podcasts or webinars etc, as a way to deliver valuable information, which gains…
