Jim's Marketing Blog

Marketing tips and ideas to help you grow your business, by Jim Connolly

Case Study: How to win more customers or clients!

I’m going to show you how to attract massively more inquiries from your marketing and convert far, far more prospective customers into paying customers. This post contains lots of workable ideas and also a case study, to show you how the process works. It’s about something I call The Proposition Multiplier Effect. How The PropositionContinue Reading

2 More ways to grow your business and blow the lid off your potential!

There are 2 more ways I can help you and your business, which I know you will find extremely interesting. Until recently, the only services I offered you were: The free, general help I provide via Jim’s Marketing Blog. My marketing mentor service, if you wanted to work with me for a whole year onContinue Reading

5 Amazing times for you and your business

Here are 5 ways to use time super effectively. Consistently showing up on time, is a great way to build a reputation for reliability. Sending your mailing or newsletter out at the right time, is essential if you want to maximise its effectiveness. Finishing projects on time, is so rare that it sets you headContinue Reading

What everybody needs to know about scarcity

I have a powerful question for you to ponder today. It’s simply this: Where is the scarcity in your business… what do you provide, which is in short supply? Scarcity creates value When something is in short supply and there is a requirement for it, its value increases. For example, a bottle of water canContinue Reading

Why getting the basics right is so important

Snazzy product launches and gimmicks are no substitute for a great product or service. Getting the basics right When our customers buy from us, they expect great products and services. At the very least, they expect us to deliver on all the promises we made in our marketing. They will hope for more than that,Continue Reading

Think big – No, bigger than that

In today’s post, I want to share some thoughts with you on why you have to think big, if you want your business to reach it’s potential. The answer may surprise you! All business owners place a self-imposed limit on what we want to achieve from our business. Some set that limit high, whilst mostContinue Reading

Getting an idea Vs working an idea

After announcing my new service yesterday, I was reminded of a sign I used to have on the wall above my desk. It simply said: “If you get an idea that you believe has potential, do what’s required to make it work. You can’t afford untapped potential!” Untapped potential Another way to think of aContinue Reading

Launching today!

I have some exciting news, for those who enjoy reading Jim’s Marketing Blog and those of you, who would like to use my blog as a way to market your business. More blog posts and additional, free marketing material As I wrote in December, I am committed to being of more value to my readersContinue Reading

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