I’ve mentioned previously that this blog was never intended as a tool to generate advertising, sponsorship or affiliate income. I said at the time that the only way I would have any kind of paid ads here, was if it was for a product I use, love and endorse.
On review, I have decided not to take those ads either – In fact, no paid advertising of any kind!
Why?
Advertising and sponsorships can be great business models for a blog, when done correctly; but they are inappropriate for what I am trying to achieve here. Advertisers have been attracted to me because of the tremendous level of interaction here between my readers and myself. For example, my last post currently has over 200 comments.
This shows the kind of connection between a blog and its readers that advertisers love AND it is also the EXACT reason why this blog will NEVER carry paid advertising or sponsorships!
jimsmarketingblog.com IS a commercial blog, but its commercial value to me, is that it allows me to connect with more people, through my work. It does this extremely well and I get enquiries every day from people, who want to find out more about how I can help them and their business achieve great sales results.
So, whilst I am VERY pro advertising and sponsorship – as you can see, it’s just not appropriate for what I am trying to achieve with this blog.
Thanks for taking time to read this. Please feel free to let me know what you think.