Jim's Marketing Blog

Marketing tips and ideas to help you grow your business

  • Home
  • About
    • About Jim Connolly
    • My top marketing tips for 2025. Yours now, for free!
    • Privacy Policy
    • How I use cookies
    • Contact
    • Disclosure
  • Hire me
    • Let’s Grow Your Business
    • Pick My Brain for the results you need!

The 2 limitations that shape what’s possible for you and your business

By Jim Connolly | March 20, 2012

business development, business growth,

The development of your business and its overall commercial success will be greatly influenced, by what you believe is possible for you.  This means it’s important to check that you have a clear handle on what you truly can and can not do.

There are 2 types of limitation, which determine what we believe to be possible:

  1. Real world limitations.
  2. Self imposed limitations.

If you are 80 years old, you’re not going to win the Olympic 100 meters final.  This is a real world limitation.

However, if you find yourself saying you will never make a million or never become a best-selling author, this is a self-imposed limitation. Countless people have gone from being penniless to wealthy.  Harry Potter author JK Rowling, went from nowhere to a string of international best selling books AND went from living on social security, to a personal fortune in the hundreds of millions.

From hard to impossible

There’s a huge difference between something that’s hard to do and something that’s impossible.  The challenge here, is that if we erroneously believe something to be impossible for us, it becomes a self-fulfilling prophecy.  We either don’t get started or we start off, believing we can’t do it – both of which lead to the prophecy becoming real.

Many things that are hard or difficult, are mistakenly filed in our minds as impossible.  Each time we do this, we place a false limitation on that area and set a very low ceiling on our potential there too.  This is why we need to ensure that we are clear, regarding those things we believe to be impossible and those which are challenging, but achievable.  Otherwise, we risk doing work that pays, rather than work that matters, because it’s less challenging.

Reality check

It’s wise to take a look at the limitations we have placed on our business and determine how many of them are real world limitations and how many are self imposed limitations.

The biggest stumbling block to our success is usually the person staring at us in the mirror!

FREE marketing tips & advice

Get my best marketing tips, advice and ideas delivered direct to your inbox. Just add your email below.
I respect your privacy.

Hi! I'm Jim Connolly and I help small business owners to increase sales, boost their profits and build amazing businesses. Read more here.

Featured by

marketing advice, marketing help

Site sponsor

packaging consultancy

Categories

  • Blogging (406)
  • Business development (478)
  • Copywriting (303)
  • Email marketing & mail shots (186)
  • General marketing (1,665)
  • Professional development (534)
  • Social media marketing (355)

Hosting provider

20i hosting

Search

Recent posts

  • Discounts: The full cost to your business June 17, 2025
  • Rapid, massive business growth: With MBRs June 9, 2025
  • For next-level success, swap your fears. Here’s how! June 6, 2025
  • It works better than advertising June 2, 2025
  • It’s the most valuable question in sales! May 27, 2025
  • Grab. Focus. Urgency: How to vastly increase your sales May 20, 2025
  • Attract. Don’t sell May 14, 2025
  • Marketing gold: The follow-up May 10, 2025
  • How to make more sales, in uncertain times May 8, 2025
  • 17 Tips to help you grow a stronger business May 6, 2025
  • How to increase your prices May 2, 2025
  • Your economy April 27, 2025
  • From rags to riches? April 26, 2025
  • Tiny tweaks. Huge wins April 21, 2025
  • Working in. Working on April 15, 2025
  • How to own your competitors. It’s easier than you think April 12, 2025
  • Four questions that helped a subscriber boost sales by 68% April 8, 2025
  • Ignore the uninterested April 7, 2025
  • Does your business pass the coffee shop test? April 6, 2025
  • It’s back to normal for you and your business April 5, 2025
  • Home
  • About
  • Hire me

Copyright © 2025 Jim Connolly