What are the areas of your business, which you are weakest at?
The good and the bad
No matter who you are or what profession you are in, there will be elements of the service you provide, which you are far better at than others. For example, some accountants and lawyers are very good at the technical side of their business, yet very poor when it comes to communicating with clients and prospective clients. Some restaurants offer wonderful customer service, yet the food is just average. You get the picture.
One of the challenges we face as business owners, is that the temptation can be to focus our efforts on what we are already outstanding at, whilst remaining poor in areas where we really need to improve.
Build a more robust business
Yes, it’s important to develop our strengths, but it’s also important to take a look at the elements of our service where we need to improve, and set time aside to develop those skills. If we do this, we become better and can provide an increasingly good service to our clients.
This also helps us build a more robust business, so our clients win and we win to. Win-win!