Whenever I announce some kind of major breakthrough result, I always get people asking me: “What’s the secret Jim?” Sometimes they ask this on Twitter; expecting me to be able to condense an extremely powerful marketing strategy, into 140 characters! (Yes I am serious) When I answer these questions, I explain that the breakthrough came… Continue Reading
Get more traffic from Twitter with these 6 great headline tips
So, you have all those followers on Twitter and yet when you tweet a link to your latest blog post…..nothing much happens! Why did so few of those hundreds (or thousands) of your followers click your link; after all, it’s a great post? Your headline let you down! People will ONLY click your links and… Continue Reading
Build a great client list with this 1 simple idea!
Some people just don’t get it. You know the people I mean, right? They know there’s a heatwave coming days in advance, yet they wait until it arrives before they shop for a fan. They then find empty shelves, as they go from shop to shop in the blazing sun. They know the best theatre… Continue Reading
My New Twitter Project
As part of a social media marketing experiment, I will not be sharing posts from Jims Marketing Blog via Twitter for the next 5 days. If you want to keep up with the content here on the blog, and you currently use Twitter to do so, please use the Free Updates box on the right… Continue Reading
Why people fall for blindingly obvious “get rich quick” scams
One of the most common questions I see people asking online, is why do some people fall for those scam ebooks, which promise to make them rich? They are clearly bullshit, so how come people buy them? There are 2 reasons these books sell, even though they are obviously bogus. 1. They are not aimed… Continue Reading
Quick blog update regarding my HTC post
I wrote a post on Wednesday about the poor customer service experience I had with phone manufacturer, HTC. In the post, I promised that I would update you and let you know if HTC responded or not. Despite that post making it to the first page of Google, for anyone in the UK searching for… Continue Reading
Lessons from a lavish wedding and a bad marriage
A guy called me once and asked: “Jim, we want to market our new service with a huge launch event. Can you help us?” I answered: “I think what you want is to successfully market your new service? I can certainly help with that, but to simply build a huge launch event would be a… Continue Reading
You can count on these to help you succeed
If you want to make real progress with your business, you need to know where you are right now in all the key areas. This means studying the numbers. The challenge here, is that whilst many of us know what the numbers behind our business are, we don’t always know what they represent in real… Continue Reading