Someone studying marketing at university, recently asked me what I thought a social media expert was.
I told her that I see social media experts as people, who understand how to make social media platforms deliver results for organizations and individuals.
However, she had a better answer, which I ‘think’ she intended as a joke. I just had to share it with you, because of you follow any of these people it might sound familiar.
“A social media expert is someone that talks about community, follows tens of thousands of people, then uses software, so they never have to listen to what the people they follow are saying!”
That made me smile!