The price is easy when the promise is clear

How clear are you about EXACTLY what you want to achieve from your business and your life?

Here’s one of my favourite sayings: The price is easy when the promise is clear!

Those rare people, who know what they want from life, find it easy to do whatever is required to succeed.  They are happy to pay the price for success, because they can see what it is leading to.

Conversely, the vast majority of people really don’t know what it is that they want from life.  They think in fuzzy terms, like; “I want things to be better,” or “I want to be financially secure,” BUT they don’t get specific.  They go through life, like a driver who’s heading off on an important journey, without knowing where it is that they are going.  They know they don’t want to be where they are and they know they want something better – But that’s it.  They don’t know if they are on track or heading in the wrong direction.  They waste years going round in circles, working hard and getting nowhere.

Thankfully, as soon as you give yourself some clear, specific, measurable goals or targets – everything changes.  Suddenly, it’s easy to spot if you are on track or not.  It becomes easy to identify the key people you need to connect with.  Yes, there will be a few detours, but because you know what your destination is, you simply keep heading in the right direction.

If you want more from your business or your life in general, take some time to explore the areas of your life, which you want to improve. Then, set some clear, specific, measurable goals for each of them.