It’s yours!

If your newsletter fails to inspire people to call you, it’s not their problem. It’s yours!

If your website fails to attract enough inquiries from genuine, prospective clients, it’s not their fault. It’s yours!

We can only make real progress, when we accept full responsibility for our results. If Bob blames the marketplace for his lack of sales, he places the development of his business out of his control. All the while Bob complains that “people are too cost conscious”, rather then accepting that HE is attracting cost conscious inquiries due to HIS poor marketing, he can’t improve his results.

If we focus on improving the areas of our business (and our lives), which we can control, we put ourselves in the drivers seat.

If we decide to blame the economy or the marketplace for our problems, we put ourselves in the passenger seat, of a car we don’t own, on a frustrating journey to nowhere.

And the choice – It’s yours too!