Do you want more from your business in 2011 than you had in 2010? If you do, then I have a quick test for you, which will set you on the right track!
On a scale of 1 to 10, where 10 is the highest, I want you to score the following people, who supply your business with your key services:
- Your accountant.
- Your marketing advisor.
- Your lawyer.
- Your IT consultant (hardware/software or Internet.).
- Your bank manager.
The cost of average advice
If your scores were 7 or below in any of those areas, you need to ask yourself why you are wasting your time, taking advice that is average or little better than average. Just as you can tell a lot about a person, by looking at the kind of people they hang out with, you can also predict how successful a business will be, based on the quality of the people it calls upon for advice. Unless you want an “average” business (and you don’t, otherwise you wouldn’t be reading this blog), you must avoid taking average advice.
Surrounding your business with average providers is never a good idea, but as we progress through the worst economy in living memory, it’s a recipe for trouble!
The value of great advice
Interestingly, you do not always have to pay more, to find a better quality advisor or provider. Some low quality providers charge too much for their services and others seem to undervalue just how great they are. So, why not spend some time reviewing the people you rely on for advice, support and guidance.
Look particularly for new people in the areas where your business is weakest, as those advising you currently in that area, are clearly failing you!
This relatively straight forward process can help you massively improve your business results very quickly!