I have a very quick marketing tip for you today, but I think you’ll find it really useful. It’s a simple process, to help you attract more word of mouth referrals.
- Spend a moment thinking about the last time you were so delighted by a product or service, that you wanted to tell everyone.
- Next, write down everything about that experience, which blew you away. Go into detail. Include the small things as well as the more obvious things.
- Then grab your thinking cap! Think of how you can adapt a version of that remarkable experience into the service your business provides.
It can take a while to figure out how to adapt a remarkable experience and incorporate it into your business, but it’s well worth it. Get it right and far more of your customers or clients will want to tell everyone about your business.
And those word of mouth referrals are marketing gold dust.