During periods of rapid change, it’s easy to feel like you have less control over your business results. That’s really not the case.
Just consider for a moment, some of the business decisions you make. Because literally all of them have the power to improve your results, often very dramatically.
Here are a few examples.
- You decide what business model you use.
- You decide the advice you choose to take, as well as the advice you ignore.
- You decide what your commercial priorities are as you go through the day and as you plan for the future.
- You decide how to respond, when your plans get derailed.
- You decide who to accept as clients.
- You decide when to be reactive and when to be proactive.
- You decide how to respond to opportunities.
- You decide the tasks you will offload to AI.
- You decide where to set the bar on your goals and targets.
- You decide who to hire.
- You decide the type of projects you accept.
- You decide where to set your prices or fees as well as your payment terms.
- You decide who (and what) to place your trust in.
Your choices and your outcomes
Across the board, better choices lead to better outcomes. That’s because your choices determine your direction of travel.
I’m not suggesting for one moment that you can control everything. You obviously can’t.
What I am suggesting, is that you can control your decisions. And thankfully, that gives you a staggeringly high level of control over your future results.