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What everybody ought to know about choices

Updated June 2015

By Jim Connolly | November 22, 2011

It’s often easy to spot why people are not doing as well as they would like.  All you need to do is examine the choices they make.  They tend to major in minor things; to spend major time on minor activities.

The choices people make

If you know someone who isn’t getting the results they want, here are some questions you may like to share with them, to help them:

  • How many hours have you spent watching TV this month – Compared to the number of hours you spent reading something educational or inspirational?
  • How many hours have you spent exercising this month – Compared to the number of hours you spent motionless?
  • How many hours have you spent writing content for your own blog – Compared to the number of hours you spent sharing your thoughts on other people’s sites, like Facebook or Twitter?
  • How many hours have you spent worrying about the future – Compared to the number of hours you spent making plans, so you can live by design, rather than by chance?
  • How many hours have you spent curating (sharing other people’s ideas) – Compared to the number of hours you spent developing and sharing your own ideas?

Choices and balance

If we spend major time on minor things, our life will reflect it.  If Bob could recognize the contestants of the latest reality TV show, but walk past the key people in his marketplace without knowing it, that’s going to cost him.  If Barbara puts content into Facebook every day, but her business blog hasn’t been updated in weeks, that’s going to cost her.

Equally, we need to get the balance right too.  If Bob eats doughnuts every day and eats fruit just once a month, he will look and feel very different, than if he eats fruit each day and a doughnut once a month.  If Barbara spends 95% of the time worrying about problems and 5% of the time working on answers, her results will be very different, than if she spends 5% focusing on her problem and 95% working on a great answer.

There is room for most things in life, so long as we make the right choices and get the balance correct, for whatever we want to achieve.

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Jim Connolly

Hi! I'm Jim Connolly and I use creative marketing to help small business owners increase sales, boost profits and build amazing businesses. Read more here.

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