If you want to work with better quality clients or for higher fees, here’s something to consider: It’s always your choice!
Your existing client base and fee income are reflections of your marketing strategies, thus far. If you are not happy with the way your client list or income is developing, adjust your marketing strategy accordingly and it will quickly improve.
Otherwise, you risk being like the guy I saw this weekend, complaining about the quality of a new client’s business and how much he didn’t want to work with them. That’s right, rather than fix the problem HE CREATED, his strategy was to complain about his new client, instead.
The marketplace is full of business owners, who are repeating the same approach to developing their business, yet hoping for better results each time. They complain – But stay the same.
Don’t waste another day following your current strategy, if it isn’t working.
As Albert Einstein once said:
“Insanity is doing the same thing over and over and expecting different results.”