How hard do you look for the gold, in the challenges that face your business?
Most people experience a problem and then dig around until they get it resolved.
Smart people experience a problem and then get the help they need to quickly solve it. This is faster and the solution is usually far better too.
Super-smart people experience a problem and then get the help they need to quickly solve it. They then look for the gold. It’s this final step, looking for the gold, which makes all the difference to their results!
Commercial gold dust
There are very few, if any, business problems, which do not come with some kind of valuable lesson. When we look for the lesson and then learn from it, it’s like finding gold. These lessons are of enormous value and combine to help us develop a golden reserve of essential knowledge. This knowledge can then be invested into helping us make better and better decisions, which is the starting point of our commercial progress.
Compare that approach to those whose businesses reach a plateau, because they keep repeating the same errors. They make no real progress, because they fail to learn. They don’t look for the golden lessons, they prefer to blame their luck and other people, for their lack of success. For example, they blame lousy customers for being a pain in the ass to work with, rather than looking at why their marketing attracted that lousy customer and why they were unable to see that the person was unsuitable. It’s never their fault, so they learn nothing and repeat the same frustrating errors.
All the time we are learning, we have the opportunity to improve; to be more than we are today. That’s where the gold is!Photo: Brian Giesen
The small business owners I work with enjoy far more sales, attract better clients and grow amazing businesses.
If you want the same, here’s exactly how it happens.