Jim Connolly Marketing

  • Home
  • About
    • About Jim Connolly
    • Jim’s small business marketing newsletter
    • Top Marketing Tips for 2026
    • Privacy Policy
    • How I use cookies
    • Contact
    • Disclosure
  • Let’s Grow Your Business

How to get what you want from your business

Updated June 2018

By Jim Connolly | January 29, 2014

If you have been struggling to get the results you want from your business, this marketing tip could be just what you’re looking for.

As you may have already discovered, the marketplace doesn’t really care about what you want.

Your family cares. Your friends care. I care… however, the marketplace cares about what it wants — not what you want.

So, how do you get what you want from your business?

It works like this: You can get whatever it is you want, providing you look at things a little differently. Instead of focusing on how your business will generate the revenues or profits you want, you need to focus on what the marketplace wants.

You then align what the marketplace wants, with what you want.

Here’s a useful way to begin:

  • Find out, exactly what you want from your business. Get specific. Write it down. Add numbers, financial figures, assets and timescales.
  • Next, you need to uncover what your marketplace wants. A good place to start looking, is to learn what their most pressing problems are. Monitoring social networks is one of the best ways to do this. Follow their conversations until you know what they want. Listen. Really listen.
  • Finally, you need to figure out how to get them what they want, in a way that works for you commercially.

Is this easy? No.

Is it possible? Of course.

Is it worth it? Absolutely!

PS: The bigger the “want” you provide, the bigger the rewards you will receive.

IMPORTANT: If you want to make more sales, boost your profits and grow an amazing business, this will help you!

Creative Marketing Tips

Get my best ideas delivered direct to your inbox. Just add your email below.

You can unsubscribe at any time. I respect your privacy.

Jim Connolly

Hi! I'm Jim Connolly and I use creative marketing to help small business owners increase sales, boost profits and build amazing businesses. Read more here.

Featured by

marketing advice, marketing help

Categories

  • AI (7)
  • Blogging (407)
  • Business development (493)
  • Copywriting (307)
  • Creative Marketing (1,668)
  • Email marketing & mail shots (187)
  • Professional development (545)
  • Social media marketing (358)

Hosting provider

20i hosting

Search

Recent posts

  • Sign your work. Grow your business August 17, 2026
  • Get creative: Let others market your business for free! August 7, 2026
  • Traditional marketing is dead July 27, 2026
  • The stupid game July 13, 2026
  • Hey! Not so fast! July 6, 2026
  • How to get your fees right June 23, 2026
  • A 3 shot espresso for your business June 17, 2026
  • Unproductive? You’re probably just bored June 12, 2026
  • Make AI grow your business June 8, 2026
  • It motivates people to take action, now June 4, 2026
  • Is your business one of the 50% that prospects now avoid? Probably! May 30, 2026
  • Give your best ideas away for free. Here’s why May 12, 2026
  • AI is wiping out your competitors. Now take their market share May 5, 2026
  • Powerful words for your marketing toolbox. Part 2 April 29, 2026
  • Your social media is sending an important message April 27, 2026
  • When was the last time? April 23, 2026
  • Jim, why are my sales numbers down? April 20, 2026
  • The secret sauce you were looking for, is here April 15, 2026
  • A few things worth learning, from the top small businesses April 9, 2026
  • Be optimistic. Because all this is true April 2, 2026

Creative Thinking?

My Creative Thinking Website
  • Home
  • About
  • Let’s Grow Your Business

Copyright © 2026 Jim Connolly