Would you call yourself a creative person?
Creativity plays a big part in the development of any successful business. In fact, your ability to creatively solve problems and spot opportunities will to a large part, determine just how far you and your business will go.
In my experience, one of the best ways to kick-start our creativity, is to ask ourselves questions, which lead us to creatively search for answers and new ideas. So, here are 32 questions, designed to help you think creatively about the development of your business. Remember to share them with anyone in your network, who you think might find them useful, using the links below!
- What additional, valuable products or services can I offer to my existing clients or customers (herein called clients)? This is the fastest way to generate a massively profitable boost to your revenue and profits.
- Am I fully utilising technology in my business? Are there processes that I could streamline, which would give me more time to deal personally with my clients and prospective clients?
- How can I improve the way I deliver my services?
- Do I take time out, to thank people as often as I should?
- What new markets could use my products or services?
- How can I improve the quality of my products or services, so that they are of even more value to existing and prospective clients?
- Am I associating with the right kind of people, for what I want to achieve?
- What three things could I do, which would improve the visibility of my business?
- How can I reach 500% more prospective clients with my marketing message?
- How can I make my day-to-day work more fun? This is really important!
- What’s the best way for me to encourage more people, to recommend me to their contacts?
- Is my marketing focused enough?
- How can I improve my time management?
- Do I take action on the ideas I generate, so they have a chance to make a real difference?
- Should I be thinking about doing some kind of joint venture with another, high quality company?
- Am I limiting the development of my business, by not investing in professional help in the areas where I am weakest? If so, which area do I need to invest in first?
- How often do I ask my clients for their feedback, regarding the service they receive from me and what additional services they would like me to offer?
- When was the last time I sat down and studied my marketing goals? If you have not got any written, measurable, specific marketing goals, stop reading this and write some down right now!
- Is it possible that my services look too similar to my competitors? Most service providers look way too alike, so the marketplace uses their fees as a way to judge their value.
- If my services do look too similar to my competitors, how can I differentiate myself, so that I have something uniquely valuable to bring to the marketplace?
- Do I get enough leads and enquiries via my website or blog? If not, how can I increase this, so my site becomes a lead generating machine for my business?
- When was the last time a client sent me a “thank you” note? If this has not happened for a while, it might suggest that you have not exceeded their expectations lately!
- Who would make a good endorsed relationship partner for me?
- Do I attract enough word of mouth referrals? If not, what is this telling me?
- How aware am I, of my client’s problems and challenges? You need to know what’s happening in your client’s world, if you want to be able to really help them.
- Do I have a shallow a network, spread over a wide area – Or a deeper, more meaningful one?
- How many other websites or blogs link to my website or blog? This is important, as inlinks account for the massive majority of your search engine optimization (SEO)
- Am I working to a marketing strategy or am I simply doing tactical marketing?
- Just how good is my customer service? Remember, you don’t compare yourself to what your competitors offer – But to the finest level of service you can possibly offer.
- Do I still have the same passion for my business that I used to have? If the answer to this is yes, get passionate again!
- How many of the people I network with on Twitter, have I actually spoken to or met?
- Are my online marketing activities producing bankable results, or just a ton of meaningless, social media numbers? If you have the friends, followers and fans but not the bankable results, you might want to review your strategy.
- Do I exceed people’s expectations?
Ok – What would you add to this list?
What would you add to this list, as a question that might help get people thinking creatively about the development of their business? Please leave your suggestions below!

This is a keeper – hang on the wall kind of post, Jim! There is so much in here to absorb and think about.
I’m working on lots of these areas and continue to be very goal-driven to put things in place that are missing in the way I do business.
I’m reminded every day of the importance of customer service as I evaluate where I am going and how I am going to move forward.
I need a print this post button, please!

Julie Walraven | Resume Services´s last blog ..What’s Holding YOU Back #5 — Unwilling to Keep Learning
I try and avoid encouraging people to print stuff off from the blog. Just my little bit to save a few trees
Another FAN-TAS-TIC post Mr Connolly.
This is gold to me. Like Julie said, it’s one to keep.
THANK YOU!
LOVE this post Jim. Not just because it offers some excepionally valuable questions but because it highlights a real development area for many business owners. Many business owners will repeatedly make statements such as “I don’t get enough leads” “I’m not making enough money” and so on. Yet if folk got into the habit of always asking questions instead of making statements it would have far more impact on their results.
Ali Davies´s last blog ..Confessions of a Social Media Virgin!
The power of questions is massive. The only way to get better answers is to ask better questions, after all.
Thanks Ali.
THanks for this – very valuable!
Just to note: there are in fact 33 questions here, not 32!
Scott Gould´s last blog ..Preaching to the Converted?
….see number 33!
LOL!

Julie Walraven | Resume Services´s last blog ..What’s Holding YOU Back #5 — Unwilling to Keep Learning
I wondered if anyone would notice number 33
you forgot “tweet when you go to the bathroom” cause there is more than one site that pulls that in.
It is crazy how much marketing potential there is in bathroom activities. At least one of the top tubers does a bathroom video once a week and gets a ton of views.
This world is strange at times.. great article.. thanks
Yep – very strange (thankfully.)
Thanks!
Great set of questions! Would you mind if I used some of them on my blog and referred people to your blog for the rest of the questions? I think a lot of people would appreciate these. I have some I use too in my workshops for small business – it really helps people to have good questions – they dont’ always need the same questions. This is a good list!
WizeTime´s last blog ..Facebook Mystery – 130,000 Member Group Disappears – No Clues
Feel free sir!
Quite a list…If I addressed these questions today it would easily take me a good 4 hours to answer these questions. Might need to turn into an assignment for me.
Brent
Brent Pohlman´s last blog ..Salmonella Contamination on the Rise
Hi there Brent.
You are correct in saying that it would take some hours to ask and answer all those questions.
I think the key, is to read the list and use it as a way to generate ideas. Typically, there will be things that resonate strongly with some people and less strongly with others.
If something strikes a chord, allow it to stimulate your thinking in that area.
Thanks for the feedback my friend.
A great referral by my friend Julie, these are great questions to help one another recruit our Enthusiasm and Effort with each new day we are given. We bring the first two “E”‘s to the expectations of those we serve and share. This alliteration of actions leads to a great day, and more importantly a joyful one. We each would do well to follow our joy. Thanks Jim.
Mr. Jim,
Thaks fors such a good list. I have just start my business. It’ll surely help me get my job done and make my business successful.
Thank u again.
Pretty comprehensive list, Jim.
Here’s one addition: What are my company’s defining characteristics and core values?
This is a great list of questions! I think I have some things I need to rework…

Ricardo Bueno´s last blog ..Gary Vaynerchuk Talks About Passion & Building Your Personal Brand
Hi Jim,
This is brilliant advice and SO useful to anyone either starting up in business or wanting to make their business more successful. Is there a chance I could use these on my workshop: How To Create A Successful and Profitable Training Business and refer people to your site? Is there a chance you could provide them as a document and then I could hand it out with your full details on?
Kind Regards,
Sharon
Hi Sharon. You are welcome to use the post however you like, so long as it’s offered for free and unedited.
(Nice for someone to ask for a change
)