Passion is infectious.
Passion is attractive.
Passion is immediately obvious.
Phoning it in
Of course, the opposite is also true. We can usually tell very quickly when someone is just phoning it in. For those who are not familiar with the phrase, to phone it in means, roughly; to do something with little commitment or as if it didn’t matter. We see examples all the time, from the disinterested customer care person who asks how they can help us, to the business owner who thinks that good enough, is good enough.
Working with passion
When you think of anyone, in any area of life, who is achieving something beyond the ordinary, you will see they are doing work they are passionate about. The amazing Blake Mycoskie is passionate about ensuring that every child has a pair of shoes, so when you buy a pair of shoes from his store, he donates a pair to a child in need. Steve Jobs is passionate about Apple Inc. He’s so passionate that he put his health second, so he could remain active within the company for as long as possible. Remarkable volunteers around the world make a huge difference, giving their time and energy to causes they are passionate about.
The bottom line: Do work that matters to you and it will matter to other people too. Life is too valuable and too short, to phone it in.
IMPORTANT: If you want to make more sales, boost your profits and grow an amazing business, this will help you!