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The big secret behind successful blogs

Updated June 2015

By Jim Connolly | November 14, 2011

blogging tips, blogs, content marketing

One of the most common questions people ask me, is: “What laptop / notebook is best for blogging?”  As I get asked this so often, I decided to answer it here AND share the big secret behind this blog with you.

First things first:

  • Using Rafael Nadal’s tennis racket will not make you a Grand Slam winner.
  • Using a top of the range MacBook Pro, probably won’t improve your blogging.

That’s because those items are simply tools.  They are beautifully designed tools, but tools nonetheless.  It’s what we do with them, which counts.

I fully understand the value of using great tools.  However, when I write a blog post using my Mac, Samsung or Dell, the reader can’t tell the difference.  Similarly, if Seth Godin wrote his posts using a 5 year old Toshiba laptop, he’d still be successful.

Here’s my secret blogging sauce!

If you really want to massively increase the value of your blog, (and your business too) you need to embrace your inner freak!  THAT’S what makes the difference.

IMPORTANT: If you want to make more sales, boost your profits and grow an amazing business, this will help you!

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Jim Connolly

Hi! I'm Jim Connolly and I use creative marketing to help small business owners increase sales, boost profits and build amazing businesses. Read more here.

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