Jim Connolly Marketing

  • Home
  • About
    • About Jim Connolly
    • Jim’s small business marketing newsletter
    • Top Marketing Tips for 2026
    • Privacy Policy
    • How I use cookies
    • Contact
    • Disclosure
  • Let’s Grow Your Business

To age online or not to age: That is the question!

Updated January 2015

By Jim Connolly | September 6, 2013

JimHomePage

Yesterday, I had some new photos taken for use on my blogs and social networking accounts. I asked the photographer to take honest photos… photos that reflected exactly what she saw. I’m happy with the end result. It’s me.

Honest photos?

Not everyone uses a recent or even accurate photo online. It’s understandable too. Whenever I change my photo, at least one person will feel compelled to criticise how I look. Here’s why people criticise you and how to deal with it!

It’s a great idea to use a complimentary photo you feel comfortable with. However, the photo should accurately reflect who you are and what you actually look like. If not, you could find it hurts you and your business, when people see the real you and wonder what else you’re hiding from them.

This reminds me of a recent story I heard from my friend Kelly in California. Whilst extreme, it’s something I have experienced to a lesser degree many, many times.

Picture this

Kelly is an attorney and recently visited a new client for the first time. When she arrived at his offices, she introduced herself to the receptionist and explained she had a 9:30am appointment with the CEO.

Kelly was taken to the meeting room, where a man in his 60’s was already sitting. This seemed odd as there was supposed to be just the CEO and herself attending. She was then stunned, when the guy in the room introduced himself as the CEO. He looked nothing like his photo on the company website, which was at least 10 or 15 years out of date.

She told me that her first thought was: ‘I wonder what else he will hide from me?’

To age online or not to age online, that is the question!

Thanks to photo editing software, we can instantly lose our wrinkles. However, we don’t have to. The decision is always ours. If we choose to, we can use kind but honest photos and change them every year or two, so we age online just as we do offline.

…. or we can stay eternally young online and fool ourselves into believing that no one will notice, when they meet us.

IMPORTANT: If you want to make more sales, boost your profits and grow an amazing business, this will help you!

Creative Marketing Tips

Get my best ideas delivered direct to your inbox. Just add your email below.

You can unsubscribe at any time. I respect your privacy.

Jim Connolly

Hi! I'm Jim Connolly and I use creative marketing to help small business owners increase sales, boost profits and build amazing businesses. Read more here.

Featured by

marketing advice, marketing help

Categories

  • AI (8)
  • Blogging (407)
  • Business development (495)
  • Copywriting (307)
  • Creative Marketing (1,669)
  • Email marketing & mail shots (187)
  • Professional development (546)
  • Social media marketing (358)

Hosting provider

20i hosting

Search

Recent posts

  • Keeping it real September 10, 2026
  • Lessons from highly successful business owners September 2, 2026
  • Sign your work. Grow your business August 17, 2026
  • Get creative: Let others market your business for free! August 7, 2026
  • Traditional marketing is dead July 27, 2026
  • The stupid game July 13, 2026
  • Hey! Not so fast! July 6, 2026
  • How to get your fees right June 23, 2026
  • A 3 shot espresso for your business June 17, 2026
  • Unproductive? You’re probably just bored June 12, 2026
  • Make AI grow your business June 8, 2026
  • It motivates people to take action, now June 4, 2026
  • Is your business one of the 50% that prospects now avoid? Probably! May 30, 2026
  • Give your best ideas away for free. Here’s why May 12, 2026
  • AI is wiping out your competitors. Now take their market share May 5, 2026
  • Powerful words for your marketing toolbox. Part 2 April 29, 2026
  • Your social media is sending an important message April 27, 2026
  • When was the last time? April 23, 2026
  • Jim, why are my sales numbers down? April 20, 2026
  • The secret sauce you were looking for, is here April 15, 2026

Creative Thinking?

My Creative Thinking Website
  • Home
  • About
  • Let’s Grow Your Business

Copyright © 2026 Jim Connolly