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Growth Hacking, shortcuts and building something of value

By Jim Connolly | July 10, 2014

What kind of work (or art) are you going to produce today?

I was prompted to ask this question, after remembering a radio interview with Cyndi Lauper. Cyndi was talking about her career, when the interviewer asked her, what advice she had for aspiring artists. I’m paraphrasing here, but Cyndi’s reply was to never compromise your work for short-term gain. Instead, think about your legacy.

Cutting corners

In the age of Growth Hacking and shortcuts, it’s worth remembering that our reputation and legacy is built on the quality of our work.

It’s about the value of what we do… not how quickly we do it or how many corners we cut.

The Marketing Mentor Program: I’ll show you exactly what you need to do, step-by-step, to boost your sales, increase your profits and build the business you’ve always wanted. Then, I'll work alongside you to make it happen. Here's how it works.

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