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A change for the better?

Updated September 2013

By Jim Connolly | November 7, 2011

How do you feel about change?

I spent a lot of time walking around the centre of London today.  It’s an area I knew like the back of my hand, before I left to live in the countryside, a decade ago.  Today, I felt like a tourist, in the city where I was born and raised. 

It was a perfect, powerful example of the unstoppable nature of change.

In my experience, we have just 2 options, when it comes to dealing with change:

  1. We can embrace change and work with it, so that the direction of change is predominantly positive and progressive.
  2. We can cling onto the past or at least try to, so that we become a victim of change.  A dinosaur, if you will.

The trouble with change

The status quo is comfortable.  It may not be productive, progressive or exciting, but it is comfortable.  However, I believe that business owners today are experiencing a period, where the pace of change is faster than ever before and it’s still accelerating.  Clinging onto the status quo is no longer a realistic option; if indeed it ever was!

Unless we want to see our client / customer base leave us for more agile competitors, we need to remain relevant.  That means keeping an open mind to new ideas and new opportunities. It means avoiding change just for the sake of change, but accepting that as with life, business is a journey and not a destination.

IMPORTANT: If you want to make more sales, boost your profits and grow an amazing business, this will help you!

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Jim Connolly

Hi! I'm Jim Connolly and I use creative marketing to help small business owners increase sales, boost profits and build amazing businesses. Read more here.

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