Just how amazing could your service be, if you had access to all the resources you need?
When I ask business owners that question, they give me a series of extremely valuable enhancements. They tell me about changes, which would radically improve things for their clients and future clients. They tell me about service adjustments, which would give them a massive advantage over their competitors. And they tell me all this with great excitement in their voice.
I then ask how much would it cost for them to get access to the resources required.
In every case, they reply by telling me they have no idea. And in the vast majority of cases, after giving it some thought, they quickly figure out that it’s surprisingly little (specifically when compared to the huge pay-off they’ll receive).
Why not ask yourself that same, initial question. And then do the numbers. Determine exactly what the investment would be, for you to own such a spectacularly more rewarding business.
It will be an eye opening experience. Especially when you see how you choose to respond when presented with all that potential.