It’s true. When you’re working hard to build a business, and you’re not achieving the results you want, working even harder is never (ever) the answer.
Over the years, I’ve worked with some amazingly successful people. People who went from zero to great financial wealth. People who not only succeed at work, but also enjoy a great family life and social life. None of them work any harder than the average business owner.
They work differently, sure. But they don’t work harder. And they certainly don’t work longer hours. Far from it. In fact, the most successful business owners work far fewer hours, than struggling business owners.
How can fewer hours lead to massively better results?
When a business isn’t developing the way you need it to, the tendency is to try and compensate by working longer hours and working harder. If you’ve tried this for any period of time, you’ll know it doesn’t work. It can’t work.
Think about it:
If you’re rowing a boat in the wrong direction, the harder you row, the further off target you become. Longer days, spent working harder, simply pushes you further and further off target.
What’s needed is an escape plan. A plan to escape the cycle of long, hard days that result in too little reward.
A proven and infinitely better alternative
If your current approach isn’t growing your business, stop. More of the same is not an option.
Next, find out what needs to be done from someone who knows. Then do it. It’s what my clients do every day. And it works. Beautifully.
With a proven strategy and the support you need:
- High-energy, super-productive days replace long, hard days.
- Progress replaces movement.
- Clarity replaces confusion.
- Excitement replaces apprehension.
The difference this will make to your business (and you) is huge.
As business owners, we have permission to create whatever kind of business we want. We also have the agility to put new ideas into play, better ideas into play, and watch them blossom into something amazing. It starts with the decision to let go of what we have, so we can replace it with what we want.
Here’s the challenge.
It isn’t easy. In fact, it’s darn hard!
Don’t let anyone tell you the decision is as simple as it sounds.
Sure, on paper, it sounds easy. But if it was easy, every business owner would fix what’s wrong with their business and thrive. The jump from doing what’s familiar (even when it’s failing) to something new (even when it’s better) is scary. It’s a leap into the unknown.
I’ve worked with small business owners since 1995. And I’ve found that it usually takes something major to happen, before a business owner will switch.
Though not always.
Sometimes it can be something as subtle as a birthday. Or the right words from someone, at the right time. And that’s what I hope this message will be for at least one person reading this: the right words at the right time.